Kenneth Palmer

Recent Posts

Market Watch 2017: Top 3 Issues Affecting Realtors (And Your Leads)

Posted by Kenneth Palmer

Jan 12, 2017 6:00:00 AM


Is it just me or does the market feel like we’re all riding a horse at a rodeo? There are times where we are on top and totally in control. We are able to see events on the horizon and everything feels like it’s under our grasp. Other times though it can seem as though we’ve been thrown off and are desperately trying to maintain a grip. Fear not buckaroos, although there may be some wild rides ahead in 2017, we’ll explore the top 3 issues that will affect realtors and their leads.
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Topics: Practical Advice


Realtor Uses 12 Million Facebook Views to Get 800 Animals Rescued

Posted by Kenneth Palmer

Jan 10, 2017 6:00:00 AM


We all want to make the world a better place. It’s part of our human nature; if we see something that needs fixing, someone that needs help, or an animal that needs adopting, we feel compelled to step in. But one woman went above and beyond the call and literally put her money where her mouth is. Kim Pacini-Hauch , a realtor based out of Sacramento, was so full of love and the holiday spirit that she decided to cover the adoption fees of all animals for the Front Street Animal Shelter . Her charitable donations had some unintended consequences...
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Topics: Practical Advice


New Year, New Broker?

Posted by Kenneth Palmer

Jan 5, 2017 5:55:00 AM

Let’s start the new year off right! You’re going to hit the gym, eat better, and possibly get a new broker. Well, if you’re fully satisfied with the broker you have now, I guess you don’t have to keep reading, that is unless you think you can do better. After all, you’re a realtor that won’t let anything keep you from turning those leads into clients. Here are some questions you should ask yourself to find out if you’re with the right broker.
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Topics: Practical Advice


Are You a Ready Realtor For 2017 Housing Market Predictions?

Posted by Kenneth Palmer

Jan 3, 2017 3:25:00 AM


Not everyone has a magic 8 ball for predicting the future. Sometimes we have to rely on expert analysis and industry research to help guide our decisions. Occasionally, a comprehensive report will come along that will help highlight some key areas of your industry and forecast changes that you should be aware of. A recent Inman article foretold what the 2017 housing market could look like.

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Topics: Practical Advice


Happy New Year From Your Friends at Zurple!

Posted by Kenneth Palmer

Jan 1, 2017 8:55:00 AM

It's a new year, yes it is! We here at Zurple want to wish you the happiest of New Years! As you prepare for the coming year, what would you say your greatest moment in 2016 was? Did you make any fun or exciting resolutions? We want to hear about it! Our resolution is to keep bringing you the best, most informative content to make you an agent in-the-know. And speaking of big, exciting news...

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Topics: Message from Zurple


Make 2017 Your Best Year Yet

Posted by Kenneth Palmer

Dec 29, 2016 6:05:00 AM

As 2016 comes to a rapid close, ask yourself, “How can I make 2017 an even better year for my business”? If you’re not sure how to answer that question, fear not. There’s still a little bit of time left this year before we enter a new calendar year.


We here at Zurple have had a very productive year with bringing the realtor community a constantly improving product. Our robust platform is better than ever and continues to become more robust to help you prospect less and close more.

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Topics: Practical Advice


4 Tips To Writing a Leads Generating Realtor Bio

Posted by Kenneth Palmer

Dec 27, 2016 2:53:11 PM

There are so many different ways to introduce yourself online. Have you written a stellar bio about yourself? There are a lot of different pieces of information you should include but what will get you the most leads? What would make it engaging to the point that people would want to have you as their agent? There are some basic items you should include in order to make your bio a digital business card that can start getting you leads.

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Topics: Practical Advice


Merry Christmas From Your Friends at Zurple!

Posted by Kenneth Palmer

Dec 25, 2016 11:00:00 AM

It's that magical time of year again! Gather your friends and family close for some festive cheer! We hope that you have a wonderful Christmas and make amazing new memories and possibly create new traditions. Merry Christmas from your friends at Zurple!

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Topics: Message from Zurple


Happy Hanukkah From Your Friends at Zurple!

Posted by Kenneth Palmer

Dec 24, 2016 11:00:00 AM


Happy Hanukkah from your friends at Zurple! May your dreidels stay spinning, your candles stay lit, and your latkes stay hot! We hope that as you gather to light the menorah and sing with family and friends, take some time to reflect on just how special these times are! Once again, Happy Hanukkah!
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Topics: Message from Zurple


How to Get Leads In Real Estate Through Branding

Posted by Kenneth Palmer

Dec 20, 2016 8:55:00 AM


In the ever growing digital space of the online world, how will you make yourself stand out? Are you taking the necessary steps to ensure that you are being found before your competition? These are important questions you need to ask yourself because your brand is how you appear to the world. If you want to be successful, whether in real estate or life in general, there are a few concepts you need to keep in mind.


Think about people you follow on social media or in the news. Is there something special about them? Do they project themselves in a certain way? Whatever it is that they did, it got your attention and that makes you more likely to to continue investing your time in what they have to say. Either way, what they did to you, you want to do to your leads.

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Topics: Practical Advice


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