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Is That Lackluster Real Estate Website Not Giving You Results? Get a New One!

Posted by Pacifico "PJ" Ortiz Luis

Dec 14, 2017 6:00:00 AM

Is it time to ditch your current website? Do you want to handle more listing volume for the new year? Are you just curious if there are better options out there? We give you a few reasons why should give in to your impulses.

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Topics: Practical Advice, lead generation


25 Hyperlocal Blog Topics to Attract Seller Leads to Your Website

Posted by Kristina Brunnler

Dec 13, 2017 6:00:00 AM

Any marketer will tell you organic traffic is the best traffic, however only some real estate agents are aware of this. Real Estate agents with a strong online presence will continuously generate leads through organic traffic. Blogging is an easy way to generate organic traffic to your real estate website and ultimately capture more real estate leads. Luckily driving local traffic to your real estate website is realtively easy. Hyperlocal marketing, focuses on specialized topics that interest people in a limited area. We’ve created a list of 25 blog topics for agents to attract seller leads to help you start your next blog and capture seller leads in your market -

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Topics: Lead Gen & Engagement


Agent Insights -  Reduce the risk by hiring a local agent.

Posted by Pacifico "PJ" Ortiz Luis

Dec 12, 2017 1:42:12 PM

Agent Insights - In this edition of  Agent Insights, Wanda Kubat-Nerdin, a real estate agent based out of gorgeous St. George, Utah, shares with us why you NEED a local agent. She is very knowledgable about her area and real estate in general. For more articles by her, be sure to check out her Active Rain profile!

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Topics: Agent Insights


4 Ways to Increase Your Email Open Rates as A Real Estate Agent

Posted by Kristina Brunnler

Dec 11, 2017 4:33:00 AM

Email marketing is a trusted marketing campaign for many agents. However many agents struggle to get leads to open their marketing emails. An open rate in email marketing is defined as the number of contacts that opened the email divided by the number of contacts the email was delivered to.

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Topics: Building Your Brand


Why You Should Consider NOT Switching to a New Real Estate Website

Posted by Pacifico "PJ" Ortiz Luis

Dec 7, 2017 1:33:49 PM

It is almost 2018. This is the time agents will think about their goals for the new year, and how to achieve them. Sometimes a website is a piece of that puzzle. This is a 2-part article, on the pros and cons of switching website providers. Today we talk about why you should NOT switch.

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Topics: Practical Advice, Building Your Brand


Happy Holidays 2017 from Zurple: 5 MORE Free Real Estate Tools

Posted by Pacifico "PJ" Ortiz Luis

Dec 5, 2017 9:55:34 AM

Here we have provided a few downloads to help you with your real estate business. Now is the time to ramp up your marketing, because home buyers and home shoppers are doing their research prior to spring and summer. Don't waste your time on aesthetics, utilize it on nurturing your current leads! If you missed our first list, you can find 5 more free real estate tools by clicking here.

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Topics: lead generation, blog


6 Features of Effective Real Estate Newsletters

Posted by Kristina Brunnler

Dec 4, 2017 6:00:00 AM

Newsletters are a great way to nurture leads and engage past customers. Real estate agents can educate leads and in turn prove their knowledge of the home buying and selling process. Below we’ve outlined six features of effective real estate newsletters. Be sure to include these six elements in your next newsletter.

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Topics: Building Your Brand, Lead Gen & Engagement


6 Holiday Marketing Strategies that Drive ROI for Real Estate Agents

Posted by Kristina Brunnler

Nov 30, 2017 6:30:00 AM

The holiday season offers an important opportunity for Real Estate agents: the opportunity to get personal with contacts. Real Estate is a people business after all and top producers always show they care. Try these six Holiday marketing strategies to help you get personal and ultimately increase referrals and convert existing your contacts.

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Topics: Building Your Brand


Happy Holidays 2017 from Zurple: 5 Free Real Estate Tools

Posted by Pacifico "PJ" Ortiz Luis

Nov 29, 2017 6:00:00 AM

Tis the season of giving. Here at Zurple we want to give you a little gift to assist you with generating more leads! Home buyers, home sellers, past clients all deserve some sort of touch this Decmber, right? Click "Read More" for free tools you can use!

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Topics: lead generation, blog


Agent Insights - How I Show My Clients I Am Thankful

Posted by Pacifico "PJ" Ortiz Luis

Nov 28, 2017 6:00:00 AM

Agent Insights - In this edition of  Agent InsightsLise Howe, an Associate Broker and Attorney licensed in DC, Maryland, and Virginia, shares how she shos her clients she is thankful. She is very knowledgable about her area and real estate in general. For more articles by her, be sure to check out her Active Rain profile!

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Topics: Agent Insights


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