How to Retain A Strong Real Estate Team During Difficult Times

Posted by Kristina Brunnler

May 15, 2017 8:00:00 AM

We’ve all been there. Your business just seems to be falling apart. Team members are more concerned with clients than one another. Everyone is bickering over lead ownership and the office just ran out of coffee creamer. Don’t fret, we’ve created this list of common problems Real Estate teams encounter, along with effective solutions to them.

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Topics: Building Your Brand


Why Moms Make Great Realtors

Posted by Kristina Brunnler

May 14, 2017 7:30:00 AM

Human beings naturally seek out a mother figure for safety, care, and protection in times of danger. The process of buying or selling a home can be stressful, meaning clients often look for refuge in their agent. Great agents share many of the same traits as great mothers. (and it’s not surprising that over half of all Real Estate agents are women according to NAR!) Today we celebrate not only mothers, but also mothers who are Realtors. If you’re a mother, mother-Realtor, or just a Realtor®, you probably have a few or all of these admirable traits below!

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Topics: Just for Fun


How To Show Up In Your Leads Local Property Search

Posted by Kenneth Palmer

May 11, 2017 5:05:00 AM

According to a study conducted by NAR , 90% of home buyers search online during the decision making process. The same study also found that over the last 4 years, real estate focused searches had increased an impressive 253%. Among those happened to be sold home searches. Specifically, leads had searched for what homes were selling for in their neighborhood and their potential new neighborhood. So as leads are searching for listing prices, how can you show up in their search? We’ll explore that ahead.
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Topics: Practical Advice


6 Ways to Connect with Dead Real Estate Leads

Posted by Kristina Brunnler

May 10, 2017 8:00:00 AM

There is a huge value in inactive leads, however some agents are simply too impatient to wait for the lead to convert. In fact, on average, 80% of all general business leads require five or more followups before conversion, according to Huffington Post. Real Estate leads require even more followups. If the average transaction takes five followups, imagine how long it takes to convert a Real Estate lead who is about to make one of the largest transactions of their life. Following the tips below will not only help you save time, but also help you convert or bring those dead leads back to life.
 

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Topics: Lead Gen & Engagement


Agent Insights - Responding to a Wanna-Be FSBO

Posted by Kristina Brunnler

May 9, 2017 10:30:00 AM

In today's Agent Insights - Chris Ann Cleland - an Associate Broker in Northern Virginia, shares a short story that teaches the importance of remaining polite in courteous in today's Real Estate market. 

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Topics: Agent Insights


4 Challenges Faced By Real Estate Team Leaders

Posted by Kenneth Palmer

May 9, 2017 5:05:00 AM

Running your own real estate business can take up a lot of your time. The ideal of course is not spending your every waking moment monitoring your team’s performance or constantly analyzing your marketing efficacy. We’ll explore 4 major challenges real estate team leaders face and how to overcome them.

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Topics: Practical Advice


Brokerages Can Attract More First-Time Home Buyers By Doing this

Posted by Kristina Brunnler

May 8, 2017 7:30:00 AM

I know that Millennials may get a bad rap. However, they will be the largest generation of first-time home buyers EVER. It’s imperative that brokerages begin learning how to attract, convert, and work with this clientele. One way of doing so is by hiring millennial agents. Younger agents can bring a fresh perspective and help your team gain a deeper understanding of this generation’s attitudes towards home buying. So as the saying goes, if you can’t beat em’ join em’! Start recruiting highly qualified, tech-savy agents to your brokerage firm by following these tips.

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Topics: Practical Advice


21 Real Estate Facebook Groups for Lead Generation & Advice

Posted by Kristina Brunnler

May 7, 2017 8:30:00 AM

Are you leveraging Facebook for your Real Estate business? Facebook groups are an agent’s watering hole for Real Estate leads. Many prospective buyers and sellers seek out the advice of others before online. Agents can use the world’s number one social media platform not only for lead generation, but also advice. Use these groups below to grow your Real Estate knowledge and customer base.
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Topics: Social Media Marketing, Lead Gen & Engagement


4 Cinco de Mayo Recipes to Help You Unwind this Busy Spring Season

Posted by Kristina Brunnler

May 5, 2017 7:30:00 AM

In Mexico, Cinco de Mayo is celebrated in honor of Mexico's Army win over French forces at the Battle of Puebla on May 5, 1862. Many celebrate through military parades and battle reinactments. The United States on the the other hand has turned this holiday into a day to celebrate Mexican culture. Whether or not we properly celebrate the holiday, take the day to relax. The life of an agent is no walk in the park. Real Estate's busy seasy is just apon us, so take advantage of this oppurtunity to unwind before summer starts.



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Topics: Just for Fun


Why Real Estate Agents NEED To Track Their Marketing Stats

Posted by Kenneth Palmer

May 4, 2017 8:30:00 AM

As real estate agents, you should be aware of big data and how it can impact your business. With so much information surrounding your leads, tracking patterns and identifying areas for improvement becomes critical to future success. There are however surprisingly numbers of real estate agents that do not track their data to the extent that they should and as a result, their revenue is potentially impacted. We’ll identify some common data sets that agents should pay closer attention to.
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Topics: Practical Advice


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