Zurple Product Spotlight: Suggested Tasks

Posted by Kenneth Palmer

Jun 1, 2017 5:32:00 AM

Today’s real estate agents face more more challenges than they have in the past. Between the abundance of new agents springing up all over the country and leads that expect more from you, it truly is a challenging time. Through these challenges comes opportunity. Zurple’s latest feature, Suggested Tasks, is designed to help agents in a world of challenges. We’ll explore this efficiency tool and how it can help you save time and help grow your pipeline.

Read More

Topics: Practical Advice


The Biggest Waste of Marketing Dollars in Real Estate

Posted by Kristina Brunnler

May 31, 2017 8:04:59 AM

Many new agents run themselves out of business within their first year on fancy marketing initiatives. Before establishing themselves within local markets, many get caught up with software programs. Avoid marketing pitfalls with these tips.


Read More

Topics: Social Media Marketing


Agent Insights - The Value of Realtors® - 65 Things We Do As Listing Agents

Posted by Kristina Brunnler

May 30, 2017 10:30:00 AM

In this week's agent insights, Nathan Garrett, a Realtor® and online marketer from the greater Louisville, Kentucky area, shares a list of all the duties a listing agent provides. Share this list with your potential seller leads to gain their confidence in your services.

 

Read More

Happy Memorial Day!

Posted by Kristina Brunnler

May 29, 2017 7:00:00 AM

Today we honor all those who passed while serving. We salute you today and everyday. 

Read More

Topics: Just for Fun


22 Awful Excuses FSBOs Give for Not Hiring a Realtor®

Posted by Kristina Brunnler

May 28, 2017 6:30:00 AM

Let’s face it, there will always be FSBOs. It seems that those stubborn personality types will always be around. Convincing a FSBO to list with you takes time and dedication. In fact, on average a FSBO is not ready to list with an agent until after the fifth or sixth contact. However, there will be many instances when a FSBO is never won over by any agent ever. Over the course of your real estate career you’ve likely heard some of the most ridiculous excuses below.

Read More

Topics: Just for Fun


You Attract More Leads with Honey than Vinegar

Posted by Kristina Brunnler

May 27, 2017 5:45:00 AM

Real estate is one of the few industries that has not yet been completely transformed by technology. While sites like Trulia, Zillow, and Redfin have removed some of the human to human interaction involved the buying/selling process, 88% of home buyers used an agent or broker to purchase their home this year. In fact, the largest group of first-time home buyers, millennials, are more likely to use a real estate agent than any previous generation, at 90%. Although technology has not dipslaced agents, it has increased the standards of service they're held to. With tools such as home search sites and value estimates, leads are able to self-educate online, raising their expected standards of service. The best real estate agents in 2017 will provide top notch customer service and care. Follow these six tips to start providing real estate leads with the best possible customer service.


Read More

Topics: Lead Gen & Engagement


Zurple Product Spotlight: Hot Behaviors

Posted by Kenneth Palmer

May 25, 2017 5:19:00 AM

If you’re like most real estate agents, one of the biggest obstacles you run into is not having enough time. One of the reasons for this is often trying to determine how to label or categorize your leads. However, you may not be utilizing the correct search criteria to categorize leads. We’ll explore how Zurple’s Hot Behaviors can help save you time by indicating which leads are likely to convert.

Read More

Topics: Zurple Product Updates


How to Ask the Listing Agent for Repairs Without Sounding Like a Jerk

Posted by Kristina Brunnler

May 24, 2017 7:00:00 AM

Let’s face it, 2017 is a sellers market and there’s not a lot of bargaining room to ask for major repairs. Many buyers agents are being pressured into skimping out on their client’s repair requests, for fear of losing out on a sale. However, the buyer's agent duty is to negotiate in their client’s favor, while remaining professional. Home buyers are also more likely to experience buyer’s remorse when their new home requires a face lift. Use these negotiation tactics below to remain competitive in this year's seller's market while fighting for your client's best interests. 

Read More

Topics: Practical Advice, Buyer & Seller Insights


Agent Insights - How to Protect Yourself at Open Houses

Posted by Kristina Brunnler

May 23, 2017 9:57:54 AM

In this edition of Agent Insights, Sussie Sutton, a UTR Texas Realtor in Houston shares some quick tips on how to keep safe at open houses.  

Read More

Topics: Agent Insights


Zurple Product Update: Polygon Maps

Posted by Kenneth Palmer

May 23, 2017 5:15:00 AM

As many agents are aware, today’s real estate leads are self-educating online more than they have in the past. While it is important to be found online and in social media, you also want to give your leads self-empowering tools. In order to deliver a lead centric experience, Zurple developed polygon maps to give real estate leads a more user friendly interface. We’ll explore how giving your leads the ability to literally draw in their home searches is not only beneficial to them, but also you as their agent.

Read More

Topics: Zurple Product Updates


Over 3,500 agents nationwide use Zurple software to close more deals.

Brokerages that use Zurple