6 Ways to Connect with Dead Real Estate Leads

Posted by Kristina Brunnler

May 10, 2017 8:00:00 AM

There is a huge value in inactive leads, however some agents are simply too impatient to wait for the lead to convert. In fact, on average, 80% of all general business leads require five or more followups before conversion, according to Huffington Post. Real Estate leads require even more followups. If the average transaction takes five followups, imagine how long it takes to convert a Real Estate lead who is about to make one of the largest transactions of their life. Following the tips below will not only help you save time, but also help you convert or bring those dead leads back to life.
 

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Topics: Lead Gen & Engagement


21 Real Estate Facebook Groups for Lead Generation & Advice

Posted by Kristina Brunnler

May 7, 2017 8:30:00 AM

Are you leveraging Facebook for your Real Estate business? Facebook groups are an agent’s watering hole for Real Estate leads. Many prospective buyers and sellers seek out the advice of others before online. Agents can use the world’s number one social media platform not only for lead generation, but also advice. Use these groups below to grow your Real Estate knowledge and customer base.
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Topics: Social Media Marketing, Lead Gen & Engagement


30 Real Estate Email Subject Lines that Entice Leads

Posted by Kristina Brunnler

May 1, 2017 8:00:00 AM

Email marketing isn’t dead, you may need to just revamp your current campaign. When buyer and seller leads are navigating through their inbox or spam folders, they’re deciding in less than seconds whether an email is worth their time. In fact, one study found 69% of email recipients report email as spam, based on the subject line alone. Email subject lines are a huge component of successful email campaigns. Subject lines, if done correctly, will entice readers to open your emails, not mark them as spam.

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Topics: Lead Gen & Engagement


74 Real Estate Keywords that Boost SEO Rankings

Posted by Kristina Brunnler

Apr 26, 2017 7:30:00 AM

A keyword is a word or phrase used to describe the contents of a web page. Keywords help search engines like Google and Bing identify which web pages match particular web queries. When search engines begin crawling the web, you want to be sure your Real Estate website and blog has the appropriate keywords so that your content ranks higher in search results. For instance if leads begin searching for the best Realtors or average home prices in your city, you’ll want your name to show up in the first few results. When you rank higher in search engine results, you’ll have increased site traffic and capture more leads.

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Topics: Social Media Marketing, Lead Gen & Engagement


This Strategy Generates Real Estate Leads from Social Media

Posted by Kristina Brunnler

Apr 19, 2017 7:30:00 AM

In order to generate leads online, agents need to start with a strong social media precense. Agents who generate leas online spend less time cold calling FSBOs and knocking door to door. Follow these tips to develop a social media strategy that finds and converts Real Estate leads.

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Topics: Lead Gen & Engagement


How to Write Market Reports that Attract Real Estate Leads

Posted by Kristina Brunnler

Apr 17, 2017 6:30:00 AM

Market reports are not every agent's favorite activity. However, studies show agents who commit to this data-driven process gain qualified leads. We’ve provided the steps to creating your first market report and what to expect in return for churning reports for your target market on a consistent basis.

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Topics: Lead Gen & Engagement, Buyer & Seller Insights


How Real Estate Agents Can Find Seller Leads Before They List

Posted by Kristina Brunnler

Mar 27, 2017 7:58:47 AM

Today’s market of low inventory and eager home buyers has made it important for brokerages to have a steady flow of listings. Many agents fail to find enough listings because they spend way too much time relying on traditional marketing tactics, such as contacting expired listings and cold calling. Being strategic about seller lead generation will not only increase your number of listings, but it will also save you time.

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Topics: Lead Gen & Engagement


Friday Freebies: 5 Tools to Prospect Leads Online

Posted by Kristina Brunnler

Mar 24, 2017 6:00:00 AM

Without a robust lead generation program or online marketing skillset, prospecting for leads can feel like searching for a needle in a haystack. We’ve provided these 5 free tools to help you find real estate leads online, so that you can spend more time with clients in person and less time in front of a computer.

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Topics: Lead Gen & Engagement


I Heard It Through The Yelpvine? Turn Reviews into Real Estate Leads

Posted by Kristina Brunnler

Mar 22, 2017 5:00:00 AM

Believe it or not online review sites like Yelp, Trulia's Agent Finder, and Realtor.com’s Find Realtors® are marketing tools. Many agents are using these sites to attract and convert real estate leads. Before we dive into the specifics of how to find leads, let’s discuss the power of having an online presence on review sites.

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Topics: Lead Gen & Engagement


How to Write Real Estate Blogs that Attract Seller Leads

Posted by Kristina Brunnler

Mar 1, 2017 8:54:02 AM

Tired of cold calling and emailing FSBOs? Start a blog. There’s a common misconception that blogs are time intensive and are only good for increasing brand awareness. However, publishing relevant content on a consistent basis increases your Real Estate website’s chances of appearing on the first page of Google. So, start writing on topics that help home sellers in your local community. A strong online presence will guarantee you spend less time prospecting online and over the phone, and more time with seller leads in person.

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Topics: Lead Gen & Engagement


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