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Capture More Local Real Estate Leads with this 208 SEO Guidebook 

Posted by Kristina Brunnler

Feb 24, 2018 6:00:00 AM

They say the best place to bury a dead body is the second page of Google. If you’re not appearing on the first page of local home searches, your real estate business might as well be dead and buried. Lucky for real estate professionals, local SEO is a lot easier. You are competing against a smaller audience than larger businesses and your audience is easier to define.

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Topics: Building Your Brand, Lead Gen & Engagement


How to Interact With Your Real Estate Leads by Knowing Their Love Language

Posted by Pacifico "PJ" Ortiz Luis

Feb 15, 2018 6:19:00 AM

"The Five Love Languages" is a book written by Dr. Gary Chapman. In the book he details how different people will communicate with their partners. While its primary use is for romantic relationships, this can be translated to intrapersonal relationships like with your children, with your colleagues, and with your real estate leads.

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Topics: Lead Gen & Engagement, lead generation


Textiquette for Real Estate Agents 101

Posted by Kristina Brunnler

Feb 12, 2018 6:00:00 AM

More and more reports are showing that Americans prefer text messages to phone calls. In fact, The Chicago Tribune reported Americans spend a reported 26 minutes a day texting, compared to 6 minutes on phone calls. With mobile devices, the lines between professional and personal worlds get a bit blurred. And of course as a real estate agent, you may be wondering how your texts should look, sound, and when to send them. In this blog we’ll get down to the do’s and don’ts of texting as a real estate professional – 

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Topics: Lead Gen & Engagement


Maybe It's Not a Great Idea to Drive Your Real Estate Clients?

Posted by Pacifico "PJ" Ortiz Luis

Feb 8, 2018 6:00:00 AM

Here's a question: Should you drive your real estate clients? Why or why not? This is such a divisive topic amongs real estate agents, that we figure we would shed some input on it.

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Topics: Practical Advice, Lead Gen & Engagement


Should You Use a Script When Calling Real Estate Leads?

Posted by Pacifico "PJ" Ortiz Luis

Feb 1, 2018 3:03:00 PM

Have you ever spoken to somebody on the phone that was using a script? Chances are you have, but did not even notice it. (Of course, the times you do notice it, it is fairly awkward) Today we answer the question: Should you use a script when calling real estate leads?

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Topics: Lead Gen & Engagement


Using Lead Intelligence to Convert Online Real Estate Leads

Posted by Kristina Brunnler

Jan 15, 2018 6:00:00 AM

What does it take to turn an online lead into an offline client? Well, blog products, success coaches, seminars, paid advertisements, and the like promise to turn your online real estate leads into real life clients. However, the reality is in an ever-changing online world, agents must stay on top of their game if they want any share of online leads. In this article we’ll be sharing a few tips on how internet marketing and the latest developments in lead intelligence technologies can be used to convert online leads.

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Topics: Lead Gen & Engagement


Is Print Marketing for Your Real Estate Business REALLY Dead?

Posted by Pacifico "PJ" Ortiz Luis

Jan 11, 2018 6:16:00 AM

Marketing your real estate business has come a long way in the past few years. Remember when fax machines were the latest and greatest piece of technology? You could fax pictures to your clients to save time from looking at homes. Jump to today...

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Topics: Lead Gen & Engagement


Real Estate Marketing Ideas: 4 More Ways to Get More Seller Leads

Posted by Pacifico "PJ" Ortiz Luis

Dec 21, 2017 6:00:00 AM

We’ve all heard the popular one-line phrase “buyers are liars”. And it perfectly exemplifies the desire of all real estate agents to get more of what they really want: seller leads. Listings are the revenue source that all agents want to make their money from. BUT HOW DO YOU GET REAL ESTATE SELLER LEADS?

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Topics: Lead Gen & Engagement


25 Hyperlocal Blog Topics to Attract Seller Leads to Your Website

Posted by Kristina Brunnler

Dec 13, 2017 6:00:00 AM

Any marketer will tell you organic traffic is the best traffic, however only some real estate agents are aware of this. Real Estate agents with a strong online presence will continuously generate leads through organic traffic. Blogging is an easy way to generate organic traffic to your real estate website and ultimately capture more real estate leads. Luckily driving local traffic to your real estate website is realtively easy. Hyperlocal marketing, focuses on specialized topics that interest people in a limited area. We’ve created a list of 25 blog topics for agents to attract seller leads to help you start your next blog and capture seller leads in your market -

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Topics: Lead Gen & Engagement


6 Features of Effective Real Estate Newsletters

Posted by Kristina Brunnler

Dec 4, 2017 6:00:00 AM

Newsletters are a great way to nurture leads and engage past customers. Real estate agents can educate leads and in turn prove their knowledge of the home buying and selling process. Below we’ve outlined six features of effective real estate newsletters. Be sure to include these six elements in your next newsletter.

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Topics: Building Your Brand, Lead Gen & Engagement


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