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5 Habits Real Estate Agents Should Discontinue in 2021

Posted by Pacifico "PJ" Ortiz Luis

Jan 7, 2021 7:30:00 AM

A new year is the perfect time to adopt new habits. It is also an acceptable time to drop the old ones. There are some behaviors that agents exhibit that cause them to be not as successful as they should be. In today's article we will uncover some of those excuses.

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Topics: Lead Generation & Engagement


5 Tips for Increasing Your Income as a Solo Agent

Posted by Pacifico "PJ" Ortiz Luis

Dec 3, 2020 8:27:04 AM

So you did a great job this year, but you think you could do more. You've read the books. And most entrepreneur reading materials will give you advice, but mostly vague tips that apply to everybody - instead of your individual business needs. What can a solo agent do to increase their income next year?

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Topics: Lead Generation & Engagement


Reliable Real Estate Lead Generation Sources for 2021

Posted by Pacifico "PJ" Ortiz Luis

Nov 12, 2020 1:22:02 PM

With so many aspects of being a real estate agent moving from in-person interactions to digital interations, some may wonder where the best place to generate leads are. If you can't go to conferences, networking events, and open houses - where do you meet new people?

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Topics: Lead Generation & Engagement


Real Estate Leads Exposed: Inside the Mind of Today’s Home Shopper

Posted by Jessica Schweppe

Oct 6, 2020 8:00:00 AM

When it comes to making a purchasing decision, consumers go through a process – coined by inbound marketing company, Hubspot, as “The Buyer’s Journey.” 

In this article – we’re going to take a look at each stage of the buyer’s journey, discuss how it impacts the home buying process and your real estate leads and provide ideas on how you can use each phase as a guide to help you maximize your effectiveness in generating and converting new buyer leads online.

This journey is made up of three stages:

  1. Awareness Stage
  2. Consideration Stage
  3. Decision Stage
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Topics: Lead Generation & Engagement


5 Benefits of YouTube for Real Estate

Posted by Pacifico "PJ" Ortiz Luis

Aug 13, 2020 7:30:00 AM

Did you know that YouTube is the second largest search engine on the planet? It is only slightly less popular than Google, who happens to own YouTube. This is a platform that unfortunately not all real estate agents are utilizing to their full potential. If you aren’t on YouTube yet, we have a few reasons why you should reconsider.

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Topics: Lead Generation & Engagement, Buyer & Seller Insights


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