<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1636887349932403&amp;ev=PageView&amp;noscript=1">

4 Ways to Lock in Buyer Leads (Even in a Seller's Market)

Posted by Kristina Brunnler

Oct 2, 2017 6:00:00 AM

In a seller’s market, buyer leads are plentiful. However, this means many are not serious. Buyer leads know they’ll have trouble securing a listing at an affordable price in many markets, so many will attempt to work with multiple agents. Take the steps below to ensure your buyer lead is both serious and serious about you.

Read More

Topics: Lead Gen & Engagement


If You Miss a Call, What Should Real Estate Leads Hear From Your Voicemail?

Posted by Pacifico "PJ" Ortiz Luis

Sep 28, 2017 10:43:44 AM

Life is hectic! Am I right? Multiply that by 10 if you are a real estate agent. We all wish we can be everywhere at once. Emails must be answered, family must be fed, phone calls must be returned. In the likely event you miss a phone call how do you ensure that home buyer or home seller isn’t tempted to find another agent to call?

Read More

Topics: Lead Gen & Engagement


How To Get Your Real Estate Clients to Market For You

Posted by Kristina Brunnler

Sep 25, 2017 6:00:00 AM

There's a new marketing tactic businesses are using to receive free marketing from their customers: it's called UGC. UGC or User generated content is rocking all industries, including real estate. User Generated Content or UGC is a marketing term used to describe any form of unpaid web content created by end users. An example could be an Instagram picture of a consumer using a company’s product.

Read More

Topics: Lead Gen & Engagement


Leaving Your Real Estate Leads Effective Voicemails

Posted by Pacifico "PJ" Ortiz Luis

Sep 21, 2017 7:07:00 AM

Your phone vibrates while you are preparing dinner with your family. You glance at the screen, and it is a real estate lead! You contemplate preparing lobster tonight instead, because you can start eating like royalty once you close this deal! You call them immediately, but they don't answer. You are rerouted to their voicemail...what do you do?

Read More

Topics: Lead Gen & Engagement


Lead Conversion For Real Estate Leads Not Answering Their Phones

Posted by Pacifico "PJ" Ortiz Luis

Sep 14, 2017 9:18:19 AM

Imagine it is the middle of the day,you are on your lunch break, scrolling through your Facebook newsfeed and suddenly you get a call from an "Unknown Caller". What do you do? Do you pick it up? Or do you let it go to voicemail?

Read More

Topics: Lead Gen & Engagement


Should You Require Phone Numbers From Real Estate Leads?

Posted by Pacifico "PJ" Ortiz Luis

Sep 7, 2017 7:00:00 AM

A common debate amongst real estate agents is whether to force require phone numbers on lead capture forms. Although there are many benefits and caveats to both perspectives, at Zurple we recommend one.

Read More

Topics: Lead Gen & Engagement


8 Features Top Producers Look For in a Real Estate CRM

Posted by Kristina Brunnler

Aug 30, 2017 9:05:20 AM

There is an overwhelming amount of contact management systems for Real Estate agents to choose from. However, the residential Real Estate industry is unique, in that it has both B2B and B2C features, meaning most agents benefit from only CRMs tailored to their specific needs. That's why agents who are converting a high volume of online leads benefit from Real Estate CRMs built around online lead generation. Many agents wonder what their competition is doing to convert online leads, so we’ve compiled a list of CRM features that should be a part of every top producer’s platform.

Read More

Topics: Practical Advice, Lead Gen & Engagement


4 Golden Rules of Real Estate Lead Distribution

Posted by Kristina Brunnler

Aug 28, 2017 6:00:00 AM

Lead ownership and distribution is a sore subject in many brokerages. In fact, according to a study published by Inman News, over 60% of real estates agents found their brokerage distributed leads unfairly amongst agents. As a broker, it’s your responsibility to ensure each of your agents is treated fairly. Start with strong distribution rules before taking on new team members. However, if your team is currently experiencing disputes, reconsider how you conduct distribution with on and offline lead sources. Also be sure to read the four rules below to ensure you are distributing leads as fairly and as efficiently as possible.

Read More

Topics: Lead Gen & Engagement


4 Reasons Real Estate Lead Generation Software Doesn't Always Work

Posted by Kristina Brunnler

Aug 21, 2017 7:41:42 AM

Time and time again, we are approached by real estate agents who've failed to generate viable leads using another lead generation product. The trouble is many don’t agents know what qualities their lead generation software was missing in order to generate a sustainable amount of leads. We’ve outlined below some of the most common reasons lead generation software fails to generate any leads. Be sure your next marketing investment offers a solution to the four problems listed below.

Read More

Topics: Lead Gen & Engagement


8 Signs a Real Estate Lead Isn't Serious About Purchasing a Home

Posted by Kristina Brunnler

Aug 16, 2017 6:00:00 AM

2017 is a seller’s market, meaning buyers are at a disadvantage. Many aspiring home owners this year will team up with agents, only to never find their dream home. As a buyer’s agent nothing is more frustrated than allocating time and money towards a lead, only to never close a deal. That’s why we’ve created a checklist below. Beware of these of 8 signs that a real estate lead might be wasting your time.

Read More

Topics: Lead Gen & Engagement


Real Estate Success Blog

Everything you need to know to be successful in today's real estate market.

Visit our Real Estate Success Center

 

Zurple Facebook Page
Like us on Facebook to stay up to date on trending topics and news.

 

convos-by-zurple-1

You focus on clients, Zurple converts leads. See how it works.

Get New Articles in Your Inbox

Follow Zurple

Recent Posts

Over 3,500 agents nationwide use Zurple software to close more deals.

Brokerages that use Zurple