How to Ask the Listing Agent for Repairs Without Sounding Like a Jerk

Posted by Kristina Brunnler

May 24, 2017 7:00:00 AM

Let’s face it, 2017 is a sellers market and there’s not a lot of bargaining room to ask for major repairs. Many buyers agents are being pressured into skimping out on their client’s repair requests, for fear of losing out on a sale. However, the buyer's agent duty is to negotiate in their client’s favor, while remaining professional. Home buyers are also more likely to experience buyer’s remorse when their new home requires a face lift. Use these negotiation tactics below to remain competitive in this year's seller's market while fighting for your client's best interests. 

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Topics: Practical Advice, Buyer & Seller Insights


A Realtor’s Guide to Partnering Up with a Lender

Posted by Kristina Brunnler

May 22, 2017 8:00:00 AM

Loan officers are a crucial element in each real estate transaction. Home buyers expect agents to be involved in every step of the process, including loan approval. Agents want to assure their clients are in good hands and that there will be no unexpected delays. According to NAR, 45% of first-time home buyers said the mortgage application and approval process was more difficult than expected. When agents partner up with a trusted lender, they’re more at ease that their client will close a deal feeling satisfied. We've created this list to help you find a trusted lender that will streamline your sales and increase your referall rate. Look for these attributes when partnering up with a lender.

 

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Topics: Practical Advice


How to Deal with Real Estate Clients that Want to Cut Your Commission

Posted by Kristina Brunnler

May 20, 2017 6:00:00 AM

One of the most frustrating things to experience as a real estate agent is a client who believes your commission should be reduced. These clients are almost like FSBOs, because they’re not 100% convinced they need an agent. For most brokerages the commission is split multiple ways amongst the listing agent and broker and the buyer’s agent and broker. Furthermore, a portion of each agent's commission goes directly towards their brokerage or team’s marketing budget or overhead costs. Follow these tips below to work with these types of clients and assure your not wasting your time. 


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Topics: Practical Advice


Use This Real Estate Lead Tool To Close More Deals

Posted by Kenneth Palmer

May 16, 2017 5:03:00 AM

Business is all about starting and maintaining relationships with your real estate leads. One great way to build and maintain trust is to show an active interest in your leads’ preferences. The process of finding your leads ideal neighborhood preferences can be a daunting and time-consuming endeavor. You can save time and increase the likelihood of closing your leads with our latest tool available to agents for free.

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Topics: Practical Advice


How To Show Up In Your Leads Local Property Search

Posted by Kenneth Palmer

May 11, 2017 5:05:00 AM

According to a study conducted by NAR , 90% of home buyers search online during the decision making process. The same study also found that over the last 4 years, real estate focused searches had increased an impressive 253%. Among those happened to be sold home searches. Specifically, leads had searched for what homes were selling for in their neighborhood and their potential new neighborhood. So as leads are searching for listing prices, how can you show up in their search? We’ll explore that ahead.
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Topics: Practical Advice


4 Challenges Faced By Real Estate Team Leaders

Posted by Kenneth Palmer

May 9, 2017 5:05:00 AM

Running your own real estate business can take up a lot of your time. The ideal of course is not spending your every waking moment monitoring your team’s performance or constantly analyzing your marketing efficacy. We’ll explore 4 major challenges real estate team leaders face and how to overcome them.

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Topics: Practical Advice


Brokerages Can Attract More First-Time Home Buyers By Doing this

Posted by Kristina Brunnler

May 8, 2017 7:30:00 AM

I know that Millennials may get a bad rap. However, they will be the largest generation of first-time home buyers EVER. It’s imperative that brokerages begin learning how to attract, convert, and work with this clientele. One way of doing so is by hiring millennial agents. Younger agents can bring a fresh perspective and help your team gain a deeper understanding of this generation’s attitudes towards home buying. So as the saying goes, if you can’t beat em’ join em’! Start recruiting highly qualified, tech-savy agents to your brokerage firm by following these tips.

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Topics: Practical Advice


Why Real Estate Agents NEED To Track Their Marketing Stats

Posted by Kenneth Palmer

May 4, 2017 8:30:00 AM

As real estate agents, you should be aware of big data and how it can impact your business. With so much information surrounding your leads, tracking patterns and identifying areas for improvement becomes critical to future success. There are however surprisingly numbers of real estate agents that do not track their data to the extent that they should and as a result, their revenue is potentially impacted. We’ll identify some common data sets that agents should pay closer attention to.
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Topics: Practical Advice


Agent Insights - The Difference Between Marketing and Advertising

Posted by Kristina Brunnler

May 2, 2017 10:30:00 AM

In today's Agent Insights - Kenneth Jones - an award winning, real estate broker and appraiser shares the key differences between marketing and advertising. It's important agents understand the difference between these two in order to implement a succesful marketing strategy for their Real Estate business.

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Topics: Agent Insights, Practical Advice


These Common Lead Behaviors Have Hurt Your Commission

Posted by Kenneth Palmer

May 2, 2017 7:30:00 AM

In the internet age, keeping a lead’s attention can sometimes prove difficult. Real estate agents understand that this is a very big decision in a person’s life and that the need to look around is very tempting. However, when a lead engages in their own online activities, that’s where things can become complicated for real estate agents. We’ll explore some common online behaviors that can impact your commission check and how you can stay in front of your leads and drive the whole process.

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Topics: Practical Advice


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