Love is in the air. We aren't talking about romantic love, but just love in general - an appreciation for those who have brought you success. You certainly didn't do this alone. Valentines Day is a time to celebrate your loved ones, regardless if it is romantic or platonic.
One way to truly show that you love or appreciate somebody is to ask questions. Be genuinely interested in what they have to say. It's a telling sign that there won't be a second date when one person talks about themself the whole time. With your real estate clients, you want to treat them similarly. Ask them questions and listen to their answers. This will help you better serve their needs. It's even more important to ask questions when a client is upset, because sometimes they will tell you why they are upset even if they don't explain it clearly.
Buying or selling a home can be a very stressful ordeal. You know about common mistakes that home sellers make. Don't let your real estate clients make the same mistakes that others have made. Making the home buying or selling journey as smooth as possible is a great way to show your clients you love them.
As simple as it sounds, sending them a message is an easy way to let clients you are currently working with know that you are there for them. Additionally, you can send messages via text or social media to your past clients to check up on them. Let them know you cherish the relationship you have with them, and it's more than just a transaction. This can also lead to referral leads!
Offering free things, especially when it is unexpected, is always a great gesture. Zurple has plenty of downloadable resources that you can download FOR FREE - and in turn give to your real estate leads - FOR FREE. Two popular freebies are the Home Sellers Guidebook and the companion Home Buyers Guidebook. Download them, customize it with your branding, then send to your clients!
If you are a big cheeseball, then download our real estate Valentine cards. This is a good excuse to re-engage past clients and leads that have gone cold. Download these and send them in an email or in a direct message on social media!