The real estate and mortgage industry employs the greatest number of remote employees (source). With the internet and cloud technology driving this trend forward, it’s important that brokerages keep their physical office space up to date. Real estate agents are unique in that while they can work remotely most of the time, most will eventually need a physical office space. Follow the tips below to create a hospital office environment for your real estate team.
Style has a lot to do with the residential real estate industry. When clients walk into your brokerage’s office, you will not want your style to be remembered as bland or administrative. Consider styling your brokerage around it’s niche real estate markets. For example, if your brokerage specializes in beachfront, luxury real estate, an office with upscale nautical furnishings will pair well. Or if you specialize in eco-friendly homes, create a natural feel to your lobby with live plants or a water fountain.
Clients should feel safe and secure.
With more agents working remotely, it’s important for brokerages to provide a functional living space. Team members that meet with clients on a regular basis (such as listing agents, buyer’s agents, and sales representatives) should have their own private conference space or meeting room when needed. A modular space will assure remote employees will have a space a professional place to meet employees in. Although traditional cubicles and open floor plans maybe the most affordable option, science says they could be destroying your team’s productivity.
An Oxford study found that employee satisfaction and productivity are directly correlated with noise distractions (source). Even if cubicles and open space work environments cost less to construct, these options may be more expensive in the long run if employee productivity is negatively affected.
Are you interested in other ways your brokerage can increase productivity? Zurple’s Conversations™ software takes the leg work out of lead conversion. Each of your leads will receive timely, personalized follow up within the first five minutes of their inquiry. All of your emails and text messages reference specific properties and neighborhoods your lead viewed online, showing you’ve paid attention to their needs - helping you convert more. To see how Zurple works, request a live demo in the link below: