With sites like Zurple, Zillow, Redfin, and Realtor.com, consumers have more power over their home search. They can begin their online search one week, 2 months, or years before they’re ready to work with an agent. And this can have an adverse effect on your marketing budget. If you generate leads online, chances are you’ve captured leads that don’t plan on buying or selling months or even years from now. To focus on your transaction-ready leads, you’ll need to weed out those that will likely never return to your website. Continue reading to uncover what percentage of real estate leads are never likely to return to your website.