The world keeps on changing and people are still in need of the services of real estate agents. The trouble with having a need for your services, is finding people who are looking. It's simple to place an ad that targets everybody in San Diego - but not everybody in San Diego is currently looking to buy or sell their home. That is why we would recommend looking into these 4 platforms to generate your real estate leads.

Do you ever wish you had more time on your hands? You can get more of this much needed resource by utilizing this time saving hack: scheduling emails. In this article we list a few different emails you can schedule ahead of time, to help ease your workload.

There are plenty of things that buyers and sellers do that can easily be annoying for real estate agents. Did you ever stop and think about what buyers and sellers might find annoying about YOU? There are a few things that real estate agents do that leave a foul taste in their clients’ mouths - that you may want to avoid.

Real estate is all about building personal connections, and those relationships you create today are the commissions you earn tomorrow. So then, why should you NOT use your personal Facebook profile for real estate?

DID YOU KNOW that buying and selling real estate is still considered an essential service? Despite that some buyers and sellers might be hesitant to make any movement down their journey to home ownership or home selling. Real estate is still the business of maintaining relationships, and here is how you can do that while keeping your distance.

In order to adequately grow your business, you need to consistently find new ways to connect with your customers. And having a name and a logo just isn’t enough anymore. Branding is what ultimately sets you apart from the competition.

Succeeding as a real estate agent not only requires that you be a great salesperson, but a great content marketer as well. After all, the first impression most potential buyers will have of you is when they start looking online for properties.

With the industry becoming ever more dependent on digital trends and technologies, many real estate professionals wonder if direct mail should even be part of their marketing strategy in 2020.  Don’t get us wrong—online marketing has its obvious appeal (convenience, immediacy, and personalization), but direct mail is a great offline alternative that offers several advantages that many other online channels lack.

As the average user becomes more and more visual, real estate video marketing is one of the best ways to appeal to the subjective factors that accompany just about every transaction. To ensure your strategy is on point, we’re going to provide some useful tips on how to make a viral real estate video that can attract more buyers to your business.

The best way to capture a real estate lead's attention on Facebook is through video content. Videos are like the shiny butterflies of social media, in the sense they will capture a user’s attention and cause them to stop scrolling. Photos can be glanced at, and status updates can be skimmed, but videos demand the viewer’s full attention. These are the videos that will captivate your audience and leave a memorable impression.