Today, all of us here at Zurple are thrilled to announce the launch of Pipeline Boost, our second product release in two months! It provides timely support for the many real estate professionals in need of a budget-friendly way to get more clients with a steady flow of homebuyer leads.

Today marks an important day for all of us at Zurple because we’re announcing the release of Auto Listings—our new social media leads product that targets potential sellers with a free CMA offer. Combining Facebook’s extensive reach and powerful lead-capture tools with Zurple’s proven lead nurture capabilities, Auto Listings helps real estate agents automate client generation at a price they can afford.

With our inclusion on HousingWire’s 2023 Tech100 List, Zurple is proud to be recognized as a business which is “changing the home sales process forever” and “leading the way toward a more innovative and efficient housing market.”

Reaching more than 10 million unique visitors per year, HousingWire is a trusted news source for real estate professionals all across North America. For their Tech100 program, a panel of experts, industry leaders, executives, and editors vote on the year’s nominees. So it’s truly an honor for Zurple to have won a spot on the list for 2023.

Providing innovative software that helps agents make meaningful connections with their leads and clients is at the top of Zurple’s list of priorities. Not only do we generate real estate leads for agents, but we also provide end-to-end software that helps them convert those leads into clients, using an intelligent automation that engages leads on the agent’s behalf.

We’re passionate about equipping agents with the innovative, forward-thinking technology they need to grow their business. To be recognized by HousingWire for being at the forefront of that endeavor provides further confirmation that we’re continuing to make our vision a reality.

The market has surely slowed, but real estate agents are leveraging technology to continue moving deals forward during social distancing.

As the circumstances surrounding COVID-19 continue to change by the hour, conducting virtual meetings with clients has become the new normal for real estate businesses big and small.

Did you know that 90 percent of buyers are browsing the internet to find their next home? That’s why it’s imperative that real estate professionals work to build an effective online presence for their business. And that includes search engine optimization, or SEO.