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5 Strengths That Can Be Weaknesses in Real Estate

Posted by Pacifico "PJ" Ortiz Luis

Nov 29, 2018 7:30:00 AM

You posess some amazing qualities that make you fit for your role as match maker with homeowners and future home buyers. These traits that make you awesome, can also hurt you. 

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Topics: Buyer & Seller Insights


5 Suggestions for Slow Moving Real Estate Listings

Posted by Pacifico "PJ" Ortiz Luis

Nov 8, 2018 7:30:00 AM

Oh no! The bears are hibernating. Squirrels are living off their stash of acorns for the winter. People are binge watching shows on Netflix bundled up on the couch. And they are less likely to want to go out and look at homes. So your listing has grown a 5 o’clock shadow waiting for somebody to purchase it. What do you do?
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Topics: Buyer & Seller Insights, Practical Advice


Do Real Estate Leads Think Phone Calls are Too Pushy?

Posted by Pacifico "PJ" Ortiz Luis

Sep 6, 2018 7:30:00 AM

There is a misconception that real estate agents should educate themselves on regarding online real estate leads that don't leave a phone number. The assumption is that these are bad leads that are a waste of time. Incorrect! Much like how there is no good news or bad news, just "news"...it is your perspective that is hurting your real estate transactions. Read more to find out why.

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Topics: Buyer & Seller Insights


What the Fed's Projected Interest Rate Hikes May Mean for Some of Your Real Estate Leads

Posted by Kristina Brunnler

Aug 29, 2018 6:00:00 AM

When the U.S. Federal Reserve signaled it will raise interest rates two more times than previously expected, many noted it’s finally time the economy started slowing down. Interest rate hikes mean consumers will see higher bills on credit cards, auto loans, and mortgage loans, especially those with adjustable rate mortgages (ARMs). This puts many existing homeowners and would-be buyers at a disadvantage. As a real estate professional it’s important you stay up to date with current market conditions. Not only for your own business, but so you can help your clients make the best decision for themselves. Continue reading to learn what additional interest rate hikes would mean for home buyers pursuing ARMS and homeowners with ARMs.

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Topics: Lead Generation, Buyer & Seller Insights


Time Management Tips for Real Estate Agents

Posted by Pacifico "PJ" Ortiz Luis

Jul 12, 2018 6:30:00 AM

To be truly successful in real estate, or any industry for that matter, you will need to learn the art of balance. If you've studied the concept of time, you know that time is relative to the perceiver. And to some us, it feels like time moves much faster than others. It's safe to assume that some people joined this business because they could work on their own time...but are being overwhelmed by how much time it actually takes.

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Topics: Buyer & Seller Insights, Practical Advice


Tips for The Struggling Solo Real Estate Agent

Posted by Pacifico "PJ" Ortiz Luis

Jun 21, 2018 10:06:11 AM

Two heads are better than one, right? What if you only have one head though? How do you do the work of an entire real estate team if you are a single person? 

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Topics: Buyer & Seller Insights, Building Your Brand


How to Say “No” To Real Estate Sellers

Posted by Pacifico "PJ" Ortiz Luis

Jun 19, 2018 8:09:02 AM

Here is a topic that is heavily talked about amongst real estate agents. Should you discount your services? And if so, how do you say “no” to a home seller?

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Topics: Buyer & Seller Insights


A Powerful Tool to Capture Seller Leads in Your Farm

Posted by Kristina Brunnler

May 30, 2018 6:00:00 AM

Many listing agents falsely believe sellers don't think about placing their home on the market until they've sold their current home. The truth is, many homeowners think about selling long before they've found their dream home. In fact, the average seller spends 21 months researching online before they find an agent. You can capture seller leads during their this initial online search phase through providing the content their looking for. Don’t have any content to share? We’ve got you covered, the Zurple Marketing Team created this 2018 Moving Checklist to help you capture seller leads in their farm.

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Topics: Buyer & Seller Insights, Lead Generation


How Your Buyers Can Stand Out in a Sellers Real Estate Market

Posted by Pacifico "PJ" Ortiz Luis

May 10, 2018 2:44:47 PM

Are you currently living in a sellers market? Are you and your home buyers having issues with landing their dream home because the sellers have so many offers to choose from? Let us help.

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Topics: Buyer & Seller Insights


Capture More Seller Leads When You Answer This Question

Posted by Kristina Brunnler

Feb 26, 2018 6:00:00 AM

Curiosity is at an all-time high when seller leads try to size up their home against other sellers. As a real estate agent, you’ve likely heard this questions time and time again – Why do some homes sell faster than others?” 

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Topics: Lead Generation, Buyer & Seller Insights


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