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7 Fourth of July Marketing Ideas for 2018

Posted by Kristina Brunnler

Jun 25, 2018 6:00:00 AM

What’s great about being a real estate agent is that all your marketing doesn’t have to be just about buying or selling a home. Real estate is a people business and you do more than just the logistics of buying and selling, you help people undergo a major life change. As involved as you are in your clients’ lives it only makes sense that you celebrate the summers’ biggest holiday with them – America’s Birthday! Try these seven Fourth of July themed real estate marketing ideas to engage your client base and capture new contacts -  

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Topics: Building Your Brand, Lead Generation & Engagement


Answer These 5 Questions & We'll Recommend a Real Estate Coach

Posted by Kristina Brunnler

Jun 22, 2018 6:00:00 AM

Many agents turn to real estate coaches for different reasons. Some need assistance with their marketing, others sales, and others the logistics of buying and selling. The Zurple marketing team conducted research on the most popular real estate coaches to help you determine a program that’s a best fit for your business. Below we’ve compiled a short quiz to help you determine which real estate coach is best for your based on your needs.

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Topics: Practical Advice, Building Your Brand


Tips for The Struggling Solo Real Estate Agent

Posted by Pacifico "PJ" Ortiz Luis

Jun 21, 2018 10:06:11 AM

Two heads are better than one, right? What if you only have one head though? How do you do the work of an entire real estate team if you are a single person? 

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Topics: Building Your Brand, Buyer & Seller Insights


Should You Stay With Your Current Real Estate Brokerage?

Posted by Pacifico "PJ" Ortiz Luis

May 17, 2018 1:27:24 PM

Are you going to stay with your current brokerage for the rest of your career? Some of you will, but some of you won’t. There are so many great companies to work for…but sometimes they might not always be the best fit for you.

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Topics: Building Your Brand


10 Outrageous Business Card Ideas for Real Estate Agents

Posted by Kristina Brunnler

Mar 12, 2018 6:00:00 AM

A poor business card is one that gets thrown away and forgotten. A good business card is one that impresses the receiver and is kept. As a real estate agent, you need to reorder business cards every so often. This year you may be due for a style upgrade. However, with so many print options and companies out there, you may feel overwhelmed with options. However, it’s important your business card helps you stand out from the competition and remembered by real estate leads. In fact, 72% of Americans judge a professional on the quality of their business card. We’ve narrowed down ten unique options to help you capture the attention of prospects and ultimately get your card saved for a call back later. 

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Topics: Practical Advice, Building Your Brand


7 Real Estate Marketing Ideas for St. Patrick's Day 2018

Posted by Kristina Brunnler

Feb 28, 2018 8:54:01 AM

It’s the last day of February, meaning St. Patty’s Day is just around the corner! Heat up your pipeline this spring and get some of the leads that may not have seen their shadow this Groundhog’s Day out on the real estate market! As a real estate agent, you can spice up Q1 with a few of these festive marketing ideas.

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Topics: Building Your Brand, Lead Generation


Capture More Local Real Estate Leads with this 2018 SEO Guidebook 

Posted by Kristina Brunnler

Feb 24, 2018 6:00:00 AM

They say the best place to bury a dead body is the second page of Google. If you’re not appearing on the first page of local home searches, your real estate business might as well be dead and buried. Lucky for real estate professionals, local SEO is a lot easier. You are competing against a smaller audience than larger businesses and your audience is easier to define.

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Topics: Building Your Brand, Lead Generation & Engagement


3 Ways Realtors Can Refurbish Offline Content in an Online World

Posted by Kristina Brunnler

Jan 26, 2018 6:00:00 AM

In many industries traditional marketing is DEAD. However, that’s not necessarily the case in real estate. Many agents continue to see return from traditional marketing pieces print listing flyers, print ads, and open house signs. However, tech-savvy agents know how to take it a step further and maximize ROI on traditional marketing tactics by repurposing it for online content. Check out some of the ways agents can refurbish their traditional marketing materials for online content - 

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Topics: Social Media Marketing, Building Your Brand


4 Ways to Increase Your Email Open Rates as A Real Estate Agent

Posted by Kristina Brunnler

Dec 11, 2017 4:33:00 AM

Email marketing is a trusted marketing campaign for many agents. However many agents struggle to get leads to open their marketing emails. An open rate in email marketing is defined as the number of contacts that opened the email divided by the number of contacts the email was delivered to.

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Topics: Building Your Brand


Why You Should Consider NOT Switching to a New Real Estate Website

Posted by Pacifico "PJ" Ortiz Luis

Dec 7, 2017 1:33:49 PM

It is almost 2018. This is the time agents will think about their goals for the new year, and how to achieve them. Sometimes a website is a piece of that puzzle. This is a 2-part article, on the pros and cons of switching website providers. Today we talk about why you should NOT switch.

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Topics: Practical Advice, Building Your Brand


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