Today, all of us here at Zurple are thrilled to announce the launch of Pipeline Boost, our second product release in two months! It provides timely support for the many real estate professionals in need of a budget-friendly way to get more clients with a steady flow of homebuyer leads.

Today marks an important day for all of us at Zurple because we’re announcing the release of Auto Listings—our new social media leads product that targets potential sellers with a free CMA offer. Combining Facebook’s extensive reach and powerful lead-capture tools with Zurple’s proven lead nurture capabilities, Auto Listings helps real estate agents automate client generation at a price they can afford.

Whether you are a buyer’s agent, listing agent, or broker, you’ll need to keep your database up to date on current listings available in your market. However, leads need something more than just listing updates. Sending leads listings with messaging tailored to their needs will increase your email reply rate. That’s why the Zurple team created Email Listing Flyers. Below we’ll be dissecting what these improvements are and how it will help you generate real estate leads.

Here at Zurple we are constantly adding new features to our Back Office. With our latest addition, the Message Log, you’ll be able to better manage your buyer and seller leads. The Message Log functions as an inbox for your entire sales pipeline. Instead of following up with leads from both your Back Office and Outlook, you can now do everything directly from one place: the Message Log. Below we will explain how the Message Log works and how it will benefit your sales pipeline. 

Zurple’s new Customized Lead List Columns allows you to organize your pipeline YOUR way. With this exciting new feature you’ll simplify and segment your sales pipeline while saving time and money. We’ve outlined below how to use the Customized Lead List Columns and the four benefits of this exciting new feature.