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Factors That Influence Cost Per Lead in Real Estate Marketing

Posted by Pacifico "PJ" Ortiz Luis

Nov 2, 2017 8:30:19 AM

One the most important key performance indicators that real estate agents look at is their CPL, or Cost Per Lead. How many leads are you getting and how much money are you spending on them? You can ask your website provider how many leads you might get, but it is not ethical to guarantee leads as there are a few variables that will affect your CPL.

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Topics: Building Your Brand, Lead Generation & Engagement, Stats & Training

Freebie Friday - Real Estate Training

Posted by Nicole Finzi

Oct 14, 2016 9:03:11 AM

The more resources you have to help you be successful in a cut-throat industry like real estate, the better.

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Topics: Stats & Training

Enhance Your Skills With These Real Estate Training Resources

Posted by Victoria Deubler

Feb 8, 2016 8:30:00 AM

It’s always beneficial to brush up on your real estate skills by attending regular trainings. There are several free and paid courses out there designed to help licensed real estate agents grow their expertise as well as their business.

So, to help you decide which courses are right for you, we’ve compiled an overview of some popular real estate trainings from the National Association of Realtors.


Real Estate Training Resources from NAR:

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Topics: Stats & Training

5 Key Statistics of 2015 from the National Association of Realtors

Posted by Victoria Deubler

Jan 25, 2016 9:00:00 AM

Do you know who the average real estate client was in 2015?

If not, we’ve compiled a few statistics reported by the National Association of Realtors Field Guide to Quick Real Estate Statistics and their Infographic: 2015 Profile of Home Buyers and Sellers to help you out. It’s important to understand your potential clients, so you can effectively market to yourself, generate more real estate leads and close more deals.

Here are the stats:

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Topics: Stats & Training

7 Steps to Generate More Real Estate Business: Tom Ferry Cliff Notes

Posted by Jessica Schweppe

Jul 19, 2015 10:00:00 AM

Tom Ferry is one of the most well known real estate success coaches in the country - and luckily for us, he frequently broadcasts free, practical advice for real estate pros in his video blog. Recently, Tom tackled the always challenging issue of how to consistently build, nurture and convert real estate leads to support a thriving business. Below are the cliff notes from his show - Episode 25 - titled "7 Steps to Generate More Real Estate Business". During his show, Tom shared insider tips on how to go about building a scalable, sustainable, healthy real estate business. Let's check it out!

Tom Ferry Cliff Notes: Generate More Real Estate Business 

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Topics: Stats & Training

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