In today's Agent Insights - Karen Parsons - Fiddler, an Orange County Broker, tells us what not to do as a Real Estate Agent.

In today's Agent Insights post, Karen Fidler - a Real Estate Broker and Owner out of Orange County and Lake Arrowhead, CA - provides tips for how to delight your sellers.

Here’s Karen:

We all want our clients to love us, but we can easily make it a reality. Sellers are already a bit different from buyers. They have made a decision to move, they have an asset and they are putting their home out there for opinion and viewing - all the while hoping someone loves it as much as they do… and will offer a fair price for it.

So, how can we as agents get our real estate sellers to fall in love with us?

Like this:

In today's Agent Insights post, Teri Pacitto - a RE/MAX Real Estate Agent in Westlake Village, California - gives advice for what to include (and what not to include) in real estate email signatures.

In today’s abridged Agent Insights post, Jeff Knox - featured Inman writer and Dallas, Texas Broker of Knox & Associates Real Estate - explains how agents can effectively grow their business and online real estate marketing strategy with PPC Marketing and Google AdWords.

Here’s Jeff:

Google Adwords and PPC can be like the Song of the Sirens to Realtors. For those who aren't familiar with Greek mythology, the Song of the Sirens was a story of beautiful creatures who lured nearby sailors with their enchanting music and voices to shipwreck on the rocky coast of their island. AdWords can be just as alluring to Realtors looking for instant access to willing buyers and sellers.

PPC means instant traffic to your website and the possibility of quick closings and commissions. In theory, what could be better than advertising on the first page of Google to consumers searching for their new home? These possibilities are often too tempting for agents to pass without at least giving PPC a shot. However, PPC can and will eat you and your wallet alive if you don't know what you're doing.  

Don't get me wrong...the rest of my article isn't about how to avoid the temptations of PPC but rather how to make PPC actually work for you as a Realtor.

First, What exactly is PPC?

Agent Insights - In this edition of Agent Insights, Bill Gassett, a Metrowest, MA REALTOR®, shares 7 habits you should adopt as a highly effective real estate agent.
Be sure to also check out his related articles:

7 Habits of Highly Effective Home Buyers

7 Habits of Highly Effective Home Sellers

Agent Insights - In this edition of Agent Insights, Erika Rae Albert, a native Austin, TX REALTOR®, shares with us the 5 Keys to a Successful Open House. There are many great tips in there about optimizing your results for that short time span that you set aside on your free Saturday. (or other day that you choose)

Agent Insights - In this edition of Agent Insights, Alan May, a REALTOR® from Evanston, IL, shares with us how he responds to inquiries requesting he lower his comission. We don't believe you should sell your services short, especially if you are providing great value to your clients. Read more for his response.

Agent Insights - In this edition of Agent Insights, Kevin Vitali, a Tewksbury MA Real Estate Agent servicing Northeastern Massachusetts, gives us some great tips to catch the attention of web surfers with eye-popping images for your real estate blog.

In today's Agent Insights - Kyle Hiscock - a top Real Estate agent in Pittsford NY, shares tips on how Real Estate agents can leverage Pinterest to grow their business.

On this edition of Agent Insights we feature guest blogger Carol Williams, a retired real estate broker from Wenatchee, WA. For more from Carol be sure to check out her Active Rain profile!