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5 Bad Habits Real Estate Agents Should Drop in 2020

Posted by Pacifico "PJ" Ortiz Luis

Dec 5, 2019 7:30:00 AM

At the beginning of a new year, it's easy to set goals and create a plan. Over time though, it is easy to fall back to old habits. Not all of your habits are conductive to a profitable real estate business though...

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Topics: Lead Generation & Engagement


Top Tips for Building Rapport in Real Estate

Posted by Zurple Marketing

Dec 4, 2019 7:30:00 AM

Real estate is a people-driven business, which means that building rapport is essential. After all, for buyers to select you as their agent, there needs to be a likeability factor that sets you apart from the competition.

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Topics: Lead Generation & Engagement


5 Things Every Real Estate Agent Should Do For Their Sellers

Posted by Zurple Marketing

Nov 27, 2019 7:30:00 AM

As a real estate agent, one of the most important aspects of your job is ensuring that the home selling process is as smooth and seamless as possible for your clients.  Not only have they enlisted you for both your help and your expertise, but they’re looking to get the most money for their home without encountering too many obstacles along the way.

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Topics: Lead Generation & Engagement


Showing Gratitude to Your Community as a Real Estate Agent

Posted by Pacifico "PJ" Ortiz Luis

Nov 21, 2019 7:30:00 AM

The community you farm and work in has afforded you a bountiful harvest of success. Why not show a little gratitude by planting a few seeds in the soil that you've nurtured to get to where you are. Here are a few ideas real estate agents can use to give back to their community. Remember! You don't have to wait til Thanksgiving to be thankful, this can be done year round.

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Topics: Lead Generation & Engagement


Converting Your Real Estate Leads with Text Message Marketing

Posted by Zurple Marketing

Nov 20, 2019 7:30:00 AM

At one point in time, real estate agents solely relied on phone calls and emails when conducting business.  But, in today’s fast-paced digital world, leads seem to have less time and less patience. When they set their sights on a property, they expect an immediate response from their real estate agent. That’s where text messaging can come in handy.

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Topics: Lead Generation & Engagement


5 Tips New Real Estate Agents Can Learn from Experienced Agents

Posted by Pacifico "PJ" Ortiz Luis

Nov 14, 2019 7:30:00 AM

Are you fairly new to this business? Or even fairly new to this earth? Real estate marketing has been around since before the fax machine became obsolete. There are still some skills you can learn from real estate agents that have been there before you. 

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Topics: Lead Generation & Engagement


Red Flags Homebuyers Look for When Hiring a Real Estate Agent

Posted by Zurple Marketing

Nov 13, 2019 7:30:00 AM

When it comes to one of the largest transactions a person can make in their lifetime, homebuyers can be picky when it comes to hiring the right real estate agent, and rightfully so.  To achieve their real estate goals, it’s imperative that your clients choose the right buyer representation, and select an agent who can make the home buying experience as smooth and seamless as possible. This is why, as a real estate agent, exuding authority and professionalism is a must.

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Topics: Lead Generation & Engagement


6 Tips Seasoned Real Estate Agents Can Learn from the New School

Posted by Pacifico "PJ" Ortiz Luis

Nov 7, 2019 7:30:00 AM

Is it that younger, savvier agent new to your area, but somehow handling more real estate volume than you? For better or worse, the internet and social media has balance the real estate lead generation game. We've compiled a list of tips veteran agents can use to adapt to this new age of real estate marketing. 

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Topics: Lead Generation & Engagement


Top 5 Unique Ways to Market Your Real Estate Business

Posted by Zurple Marketing

Nov 6, 2019 7:30:00 AM

Real estate marketing is all about promoting your brand as a credible real estate agent and securing more leads.  But, it can be difficult to develop original ideas day in and day out that help you achieve your goal of growing your business.  Sometimes, however, they way to combat marketing fatigue is by thinking outside the box and identifying new ways your primary marketing channels  can set you apart from the competition.

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Topics: Lead Generation & Engagement


Establishing a Real Estate Brand Identity to Stand Out

Posted by Pacifico "PJ" Ortiz Luis

Oct 30, 2019 7:00:00 AM

Logos and slogans are what real estate brokerages use to identify themselves. They are easily recognized, and will spark a feeling of trust and confidence with consumers who know these brands. As an agent, how will you accomplish this goal?

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Topics: Lead Generation & Engagement


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