Many agents turn to real estate coaches for different reasons. Some need assistance with their marketing, others sales, and others the logistics of buying and selling. The Zurple marketing team conducted research on the most popular real estate coaches to help you determine a program that’s a best fit for your business. Below we’ve compiled a short quiz to help you determine which real estate coach is best for your based on your needs.
Answer these 5 Questions & We'll Recommend a Real Estate Coach -
- You receive a notification that a new real estate lead has entered your database, what do you do?
A. Ask your colleague what to do - you usually feel hesitant about that initial conversation.
B. Call them right away - talking on the phone comes naturally to you so don’t want to miss the opportunity to get a hold of a lead.
C. Wait until the lead reaches out again - you’re busy closing deals left and right and don’t have time to be on the phone.
D. It really depends on how I'm feeling - some days I hop on that call immediately, others I wait until the time is right.
- When it comes to learning, which of the following environments do you prefer?
A. On Demand Learning - I have a busy schedule and prefer to learn & grow my business during my spare time
B. A mixture of group and one-to-one coaching, I like to have the best of both worlds.
C. 1:1 sessions, I learn best in a small, intimate environment
D. Seminars - I learn best by listening to others
- When it comes to lead generation, my philosophy is -
A. Go & get em' - if opportunity doesn't knock on your door, you'll have to knock on some doors yourself.
B. Referrals are the highest compliment and most reliable lead source
C. The real estate market is forever changing and agents need to continuously improve their strategy if they want to convert online leads
D. Don't place all your eggs in one basket, it's good to collect leads from a variety of sources.
- When it comes to marketing what do you struggle with most?
A. Getting in contact with leads
B. Generating enough leads
C. Staying motivated
D. Staying Motivated
- When it comes to account longevity, you prefer -
A. Standard terms & conditions.
B. The ability to cancel at any time.
C. If the contract locks in better pricing, it doesn't really matter.
D. It depends on the product package I purchased.
Answers -
Mostly A's -
Mike Ferry Organization coaching is based on helping agents identify weaknesses in their sales cycle and improving them. These sales orientated includes sales scripts for expired listings and FSBOS, in addition to many other sales scripts. Disclaimer – If you dislike cold-calling this program may not be for you.
Mostly B's -
Brian Buffini & Company's strategy is on getting more referrals. It’s for agents that struggle with getting business from past clients. However, if this aspect of buying and selling real estate does not come naturally for you, you may or may not enjoy this class.
Mostly C's -
Craig Procter’s entire strategy is on getting the leads to come to you through print and web-based advertising. If you struggle with generating enough leads, this program can teach you how to generate more buzz around your services. Craig Procter offers many free seminars across the United States. To see if there is an upcoming seminar near you, check out their schedule here.
Mostly D's -
Tim & Julie Harris Coaching takes a diversified approach to generating real estate sales. They encourage agents to have a diversified approach to lead generation and sales, not allocating all marketing dollars towards one lead source.
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