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Is That Lackluster Real Estate Website Not Giving You Results? Get a New One!

Posted by Pacifico "PJ" Ortiz Luis

Dec 14, 2017 7:00:00 AM

Is it time to ditch your current website? Do you want to handle more listing volume for the new year? Are you just curious if there are better options out there? We give you a few reasons why should give in to your impulses.

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If you are just tuning in, last week we wrote an article about why you should NOT get a new website. This week we are pulling a complete 180º maneuver and giving you reasons why you SHOULD get a new website in 2018. Let's face it, you are already looking for a new website for the new year. You might just be window shopping, but there are a few reasons you may want to make the switch for the new year.

Reason You Should Consider a New Website

You Are Not Getting Any Leads

Should we end the list here? At the end of the day, if the website is not connecting you with home buyers or home sellers you may need to take a closer look. This means you should change your approach to your website, or get a new website all together! A website is an investment, and if it isn't providing a return...maybe it is time to make a change in your real estate business to reflect that.

None of the Leads are "Good Leads"

Not all leads will convert into clients. Internet Marketing is a numbers game. You will need to generate a certain number of leads before one of them turns into a transaction. If you have not closed any deals from your website, it would be because of one or two reasons:

  • You are not nurturing the leads - Give them time to research, don't get anxious and disqualify a lead because they don't return your call
  • You are not getting any leads - See Reason 1

No Time to Login and Be In Front of Your Computer

Some real estate websites will require more maintenance than others. You will either need to spend time or money. Time maintaining your website, or money to create a self-sustaining website. Don't expect everything to be done for you for $30 a month. Sometimes you will need a little extra help, and a CRM with automation can certainly do that for you...especially if an assistant is not in your budget.

You Are Ready for More

What if your website is already giving you good results? That may be a compelling reason to stay with them...but what if you want more? Take a look at your goals for the new year, and do the math. Will you be able to reach your goals with your current online marketing solution? The answer is likely yes...but it would be responsible of you as an informed consumer to see if there are any solutions that can do it better.

If you happen to be on the lookout for a new website...why not consider Zurple? We have plenty of clients that have been with us for years!


Are You Ready For a New Website? Click Below to Request a Demo!

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Topics: Practical Advice, Lead Generation & Engagement

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