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Pacifico "PJ" Ortiz Luis

Recent Posts

5 Tips for Increasing Your Income as a Solo Agent

Posted by Pacifico "PJ" Ortiz Luis

Dec 3, 2020 8:27:04 AM

So you did a great job this year, but you think you could do more. You've read the books. And most entrepreneur reading materials will give you advice, but mostly vague tips that apply to everybody - instead of your individual business needs. What can a solo agent do to increase their income next year?

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Topics: Lead Generation & Engagement


Reliable Real Estate Lead Generation Sources for 2021

Posted by Pacifico "PJ" Ortiz Luis

Nov 12, 2020 1:22:02 PM

With so many aspects of being a real estate agent moving from in-person interactions to digital interations, some may wonder where the best place to generate leads are. If you can't go to conferences, networking events, and open houses - where do you meet new people?

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Topics: Lead Generation & Engagement


4 Mistakes Real Estate Agents Make with Personal Relationships

Posted by Pacifico "PJ" Ortiz Luis

Nov 5, 2020 10:04:50 AM

Building and maintaining relationships is essential to living a happy life. It is even more important for real estate agents who rely on these relationships for future clients and referrals. Through my personal experience with friends who happen to be real estate agents, there are a few mistakes that I've seen that can lead to some awkward moments or loss of future business.

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So What Do You Do About That Nightmare Client You Fired?

Posted by Pacifico "PJ" Ortiz Luis

Oct 22, 2020 9:22:36 AM

There will be some occasions where a potential client is giving off red flags, but you ignore them because the comission check is substantial. The client has been through 3 other agents before you, and certainly you have something different that will keep that client satisfied, right? And after that client holding you to impossibly high standards due to their unrealistic expectations you decide to fire them. How do you deal with firing a client?

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Navigating Today's Political Climate on Social Media as a Real Estate Agent

Posted by Pacifico "PJ" Ortiz Luis

Oct 15, 2020 8:56:37 AM

Woooo - to say the world has changed would be an understatement. Things that should not be a polarizing issue have had a clear line drawn between them. You want to join in on the conversation because you have strong feelings, but how do you go about doing it without getting "cancelled"? Here are some good practices to follow when it comes to posting on social media as a real estate agent.

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