October 1st marks the start of Quarter 4. As we close 2017, it’s important to check in with our yearly goals, while celebrating all we’ve accomplished this year. See if you’re on track to accomplish these goals you set out at the beginning of the year.  Consider the 5 actions below to ensure you finish the year strong.

There's a new marketing tactic businesses are using to receive free marketing from their customers: it's called UGC. UGC or User generated content is rocking all industries, including real estate. User Generated Content or UGC is a marketing term used to describe any form of unpaid web content created by end users. An example could be an Instagram picture of a consumer using a company’s product.

Your phone vibrates while you are preparing dinner with your family. You glance at the screen, and it is a real estate lead! You contemplate preparing lobster tonight instead, because you can start eating like royalty once you close this deal! You call them immediately, but they don't answer. You are rerouted to their voicemail...what do you do?

It’s important that your real estate office’s reception area provides a good first impression. When visitors enter your lobby, they’ll be left alone for a considerable amount of time. This means they’ll have more time to focus on their surroundings. Provide leads and clients with a great first impression by having an impressive waiting room. Be sure your reception area includes the 10 items below to leave a lasting impression.

Agent Insights - In this edition of Agent Insights, Shannon Ensor, a REALTOR® in Austin, TX, gives us advice on how increase the quantity of your open-house sign-ins.  Please be sure to also check out her website, as she provides plenty of training resources to help her fellow real estate agents acheive their goals.