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Real Estate Marketing Tip: Use Facebook to Sell Your Listing

Posted by Irina Jordan

May 13, 2015 7:00:00 AM

Seller Insights: Irina Jordan

Overall, 2015 has been a seller’s market. Inventory has been low and bidding wars are popping up left and right. But regardless of the overall market landscape, circumstances change when you have a unique property to sell and you’re facing a quickly approaching deadline. In this situation, you’re at the potential buyer’s mercy – and that’s where I found myself a few short weeks ago.

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Topics: Social Media Marketing, Practical Advice, Buyer & Seller Insights


Real Estate Marketing Tip: Finding Home in a Small Town

Posted by Jessica Schweppe

Mar 12, 2015 7:00:00 AM

In this week's Buyer Insights, Jason and Melissa Smith end up facing a move because of a new job opportunity. As long-time renters, their initial reaction was to start checking out all the rentals available in the cities they were considering for their relocation, but after some serious searching with seriously dismal results, they decided to think about buying.

This is their story: 

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Topics: Buyer & Seller Insights


Real Estate Marketing Tip: Support Out of Town Buyers

Posted by Jessica Schweppe

Mar 5, 2015 9:48:00 AM

In this Buyer & Seller Insights post, we'll be talking to Meg about her family's experience with a high-stress, cross-country double contingency sale - and if that description didn't give it away, I can confirm that this one is a doozy. Moving across the country is never easy - especially with a two-year-old and a two-month deadline. So did the Hensleys sell in time to buy before the clock ran out?

Here's their story:

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Topics: Buyer & Seller Insights


Real Estate Marketing Tip: Appeal to First Time Buyers

Posted by Jessica Schweppe

Feb 25, 2015 10:00:00 AM

"Once I was settled enough with my job and had saved some money, I knew it was time to take the dive." 

Meg is a young professional living in San Diego. In 2010, she'd been in San Diego for two years and was tired of paying the high rent with no equity to show for it, so she decided it was time to buy a condo.

This is Meg's story:

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Topics: Buyer & Seller Insights


New Blog Series: Buyer & Seller Insights

Posted by Jessica Schweppe

Feb 23, 2015 9:00:00 AM

Our Agent Insights series - which features guest blog content from real estate professionals, has been a smashing success. And that got me thinking... if agent advice is extremely valuable,  what else would be valuable? Insights from buyers & sellers of course! So we're introducing our newest blog series - Buyer & Seller Insights.

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Topics: Buyer & Seller Insights


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