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Pacifico "PJ" Ortiz Luis

Recent Posts

Establishing a Real Estate Brand Identity to Stand Out

Posted by Pacifico "PJ" Ortiz Luis

Oct 30, 2019 8:00:00 AM

Logos and slogans are what real estate brokerages use to identify themselves. They are easily recognized, and will spark a feeling of trust and confidence with consumers who know these brands. As an agent, how will you accomplish this goal?

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Topics: Lead Generation & Engagement


Royalty Free Stock Video Sites for Real Estate Agents

Posted by Pacifico "PJ" Ortiz Luis

Oct 24, 2019 8:30:00 AM

The best way to capture a real estate lead's attention on Facebook is through video content. Videos are like the shiny butterflies of social media, in the sense they will capture a user’s attention and cause them to stop scrolling. Photos can be glanced at, and status updates can be skimmed, but videos demand the viewer’s full attention. These are the videos that will captivate your audience and leave a memorable impression.

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Topics: Social Media Marketing


5 Types of Videos to Engage Real Estate Leads on Facebook

Posted by Pacifico "PJ" Ortiz Luis

Oct 17, 2019 8:30:00 AM

The best way to capture a real estate lead's attention on Facebook is through video content. Videos are like the shiny butterflies of social media, in the sense they will capture a user’s attention and cause them to stop scrolling. Photos can be glanced at, and status updates can be skimmed, but videos demand the viewer’s full attention. These are the videos that will captivate your audience and leave a memorable impression.

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How to Set Up Facebook Instant Replies to Convert Real Estate Leads

Posted by Pacifico "PJ" Ortiz Luis

Oct 15, 2019 7:00:00 AM

Did you know that it is a really simple process to convert a Facebook follower into a real estate lead? Being able to generate business from a Facebook page is an equation that agents are always trying to crack. If you read further, we provide you with some information that not many agents know about. 

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Topics: Social Media Marketing


How Real Estate Agents Can Use Facebook's CTA Button

Posted by Pacifico "PJ" Ortiz Luis

Oct 14, 2019 7:00:00 AM

Did you know that there is a handy CTA button located under your Facebook cover image on your Facebook Business page? This CTA button has plenty of uses, but as real estate agents - which options will bring you more business? 

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Topics: Social Media Marketing


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