The weather is warming up, and your leads should be too. Everyone needs a go-to cold calling script, but is yours up to par? Cold calling is alive and well as an effective way to prospect real estate leads – you just need the right technique! Real estate agents are so much more than just sales people, but the ability to sell yourself and fit a client’s needs is crucial. Updating your cold calling techniques can make the difference between a hang up and a new client – here’s our 3 best stat-heavy tricks.