The most useful information comes from our professional peers. Zurple's Agent Insights Blog series provides real estate agent advice for agents from agents. Over the past year or so, we've compiled the most popular of our agent blogs to create our Agent Insights Collection.

Check out our Free Agent Insights eBooks:

As Real Estate professionals, you know that the industry is in a constant state of flux. You also know that the market can change in an instant, which is why it’s important for you to be ready for just about anything. However, some changes can be a bit predictable - like the fact that Millennials are quickly becoming the next generation of home buyers.

Are you ready?

As a part of the Millennial generation, I chose to write this blog from my own perspective in hopes of shedding some light on what my generation values in the professionals we choose to work with. Although we may have more to think about financially (or at least I do) than we would have expected - like paying off our student loans and such - for the most part, we aspire to invest in our own home one day rather than just renting in trendy neighborhoods.

Growing up with the internet so easily available, even more so now with our mobile devices and apps, we’ve become accustomed to having information accessible in the palm of our hands - literally. This means we aren’t the most patient people on the planet.

We also LOVE our social media accounts, like Facebook, Instagram, Pinterest and Twitter (just to name a few), which keep us in the know at all times about our friends, families and even world events.

So - what does this mean for you?

In today’s abridged Agent Insights post, Kyle Hiscock - a Top Rochester Real Estate Agent - highlights important real estate contingencies to remember when representing buyers during closings. 

It’s not enough to simply provide great real estate customer service anymore - you must also create an exceptional experience.

Creating the best buying or selling experience possible makes a client feel comfortable and trust you with the biggest purchase of their life. It also leads to more referral business and keeps your past clients returning to you for their real estate needs.

Improve the experiences of your clients by using these best practices and turn every transaction into a real estate success story.

Are you using these techniques to create the ultimate real estate client experience?

Marketing trends are constantly changing based on when and how target audiences are interacting with businesses. Social media marketing has quickly become a popular and effective way to reach new customers in several industries, and Real Estate is no exception. While there are several social media platforms used to reach new audiences and grow businesses, Instagram continues to become more popular among several age groups - Millennials being the most prevalent.

If you haven’t begun some sort of real estate social media marketing strategy, now is a good time to start - including Instagram.

 Photo credit: http://techbeasts.com/2015/06/20/how-download-instagram-photos/

Here are some pointers to optimize Instagram in Real Estate: