When it comes to one of the largest transactions a person can make in their lifetime, homebuyers can be picky when it comes to hiring the right real estate agent, and rightfully so.  To achieve their real estate goals, it’s imperative that your clients choose the right buyer representation, and select an agent who can make the home buying experience as smooth and seamless as possible. This is why, as a real estate agent, exuding authority and professionalism is a must.

Real estate marketing is all about promoting your brand as a credible real estate agent and securing more leads.  But, it can be difficult to develop original ideas day in and day out that help you achieve your goal of growing your business.  Sometimes, however, they way to combat marketing fatigue is by thinking outside the box and identifying new ways your primary marketing channels  can set you apart from the competition.

On this edition of Agent Insights we feature guest blogger Amanda.S. Davidson, a real estate agent from Alexandria, VA who runs the Amanda Davidson Real Estate Group. For more from Amanda be sure to check out her website and Active Rain profile!

The best user experience is often one that the user doesn’t notice. It involves making hundreds of critical decisions that easily guides the user to their goal by clearing the path, reducing any chances of cognitive overload. Here are five key steps to make your website design look great and work seamlessly.

On this edition of Agent Insights we feature guest blogger Mary Jo Quay, an experienced agent from Edina, MN with over 20 years of experience. She shares with us 12 things agents must never do in a real estate transaction. For more from Mary Jo be sure to check out her website and Active Rain profile!