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What the Tweet? Twitter for Real Estate 101

Posted by Jessica Schweppe

Jul 24, 2014 2:13:00 PM

A little birdie told me that Twitter is great tool for real estate marketing.

It’s true – but you’ll have to adjust your basic social media strategy for this unique platform. Success starts with understanding how using Twitter for real estate marketing is different than using any other social network.

First, let’s take a look at a couple of definitions:

 

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Topics: Social Media Marketing


3 Sure-Fire Steps to Amazing Real Estate Blog Titles

Posted by Jessica Schweppe

Jul 22, 2014 4:25:00 PM

 Trust me – you want to read this.

Got your attention didn’t I? Good - now let's dig in.

As you know, a real estate blog can be a huge asset to your business. A well-positioned blog can drive traffic to your website, increase your credibility as an agent and can even help you capture new leads. 

In most cases, when you publish a new blog post, you'll promote it on your social profiles or will send out an email with a sneak preview of the content to get people to check it out. Now here comes the tricky part:

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Topics: Practical Advice, Lead Generation & Engagement


7 Sizzling Open House Tips for Summer 2014

Posted by Jessica Schweppe

Jul 19, 2014 11:00:00 AM

What's better than a great open house? You get to show off your property, have a good chance of getting some serious bidders and you have the potential to capture some new buyers leads. Make the most of your open house opportunities this summer with these 7 sizzling success tips!



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Topics: Practical Advice, Lead Generation & Engagement


Do Real Estate Postcards Still Work?

Posted by Jessica Schweppe

Jul 17, 2014 10:30:00 AM


Real estate postcards are hotly debated on the web. Some sources swear sending postcards as a marketing tool will yield amazing results while others warn against wasting hard-earned dollars. One common argument against them is they are simply outdated. Generally, that may be true - but a well executed print marketing campaign can still be effective.

Before you overlook using postcards altogether or, on the contrary, blindly sink money into them - consider these points:

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Topics: Practical Advice, Lead Generation & Engagement


8 Real Estate Marketing Tips to Maximize Your Productivity

Posted by Jessica Schweppe

Jul 9, 2014 5:30:00 PM

There is just not enough time in the day!

Not only have you heard that saying a hundred times, I’m willing to bet you’ve also caught yourself muttering it aloud. Real estate is an all-consuming profession so it’s important that you stay organized and have a solid strategy to help you maintain a healthy work-life balance. Establishing good time management habits can make a huge difference in your day-to-day productivity

We asked a number of our top-producing agents for some real estate marketing tips on what they do to stay organized and compiled a list of the best responses to help you maximize your time!

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Topics: Productivity & Apps


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