7 Ways to Generate Real Estate Seller Leads with Marketing Flyers

Posted by Kristina Brunnler

Feb 22, 2017 8:00:00 AM

This seller’s market sure is tough. If your current marketing efforts are not paying off, consider going to extra mile with more time intensive projects. Marketing flyers, although an older tactic, still indeed work. Specifically hand delivering a  flyer at a doorstep will prove you are indeed a local member of their community, not just an internet persona. This might be the extra push sellers need to reach out. 


Read More

Top 6 Tax Deductions for Realtors

Posted by Kenneth Palmer

Feb 22, 2017 6:55:00 AM

I’m not sure about you, but this tax season I’m going to try to get the biggest return that I can. That’s why I’ve spent a good deal of time reading different blogs and thinking of different deductions that might be applicable to me. But what realtors? Surely there are some items that you can deduct that you might have overlooked in the past. Well, I’d like to discuss a few tax deductions for realtors that often go unnoticed.

Read More

Topics: Practical Advice


Agent Insights - Baby Boomers Are On the Move

Posted by Kristina Brunnler

Feb 21, 2017 10:30:00 AM

In today's Agent Insights - Luther Sanchez - a Los Angeles based Century 21 Allstar Agent, shares how agents can save time managing their business's social media profiles.
Read More

Topics: Agent Insights


15 Mistakes to Avoid When Giving a Listing Presentation

Posted by Kristina Brunnler

Feb 20, 2017 8:00:00 AM

Listing presentations with new leads can be daunting, if you're not prepared that is. This initial meet and greet is the most important factor in whether new leads will choose you as an agent. Sure, not every lead is going to like you and rejection is certain. However, there are certain instances when agents had a missed opportunity to convert a lead into a client. We’ve compiled this short list of common mistakes agents make when marketing their services. 

Read More

Topics: Practical Advice


Could You Get these U.S. Presidents' Homes Off the Market in 2017?

Posted by Kristina Brunnler

Feb 19, 2017 8:00:00 AM

Monday is Presidents Day! What better way to celebrate than by remembering a few of our U.S. Presidents' homes. While some grew up in literal log cabins, others had a more comfortable start in life. Here's a few homes that might be quick sellers and others that need some TLC. 

Read More

Topics: Just for Fun


Friday Freebies: 5 Tools to Brand Your Brokerage in 2017

Posted by Kristina Brunnler

Feb 17, 2017 8:00:00 AM

With the start of a new year, you are probably thinking of new Real Estate branding ideas. Maybe you've got your personal branding down, but don't know what to do with the rest of your team members. We've compiled these 5 free tools to help brand your brokerage. 


Read More

Topics: Building Your Brand


Scalable Programs For Realtors In a Changing Market

Posted by Kenneth Palmer

Feb 16, 2017 6:55:00 AM


Real estate trends are always shifting, figuring out who your next big consumer group will be is a moving target. We have spent a good deal of blogs telling you about millennials but I’d like to take a minute to look ahead even further. As demographics shift in the housing markets, knowing who your future clients will be and what they are interested in becomes crucial. As the saying goes, be proactive not reactive.
Read More

Topics: Practical Advice


10 Real Estate Networking Tips to Live By

Posted by Kristina Brunnler

Feb 15, 2017 7:00:00 AM

The life of a realtor is a never-ending networking event. Each person you meet is a potential lead, or may even have a referral (including other agents and real estate industry professionals). It’s important to stay connected and network with your local community members if your business is to survive. The internet may have leveled the lead generation game to an extent, but other networking and lead generation tactics have stood the test of time. We’ve put together this list networking tips that all agents should live by no matter the latest social media trend or hottest CRM platform.

Read More

Topics: Practical Advice


Agent Insights - Ways to Save Time with Social Media & SEO Practices

Posted by Kristina Brunnler

Feb 14, 2017 10:00:00 AM

In today's Agent Insights - George Suoto - a Connecticut based loan originator, shares how agents can save time managing their business's social media profiles.
Read More

Topics: Agent Insights


No One Wants General Messaging; Send Personalized, Unique Responses

Posted by Kenneth Palmer

Feb 14, 2017 6:55:00 AM

No one likes to feel like they’re just another contact in your database. As a realtor that has spent some time in the field, I’m sure you've seen this to be true. Your leads are expecting up-to-the-second responses and for you to remain fully aware of their particular listing’s status. In order to meet your leads expectations, personalize emails with their unique preferences. This makes them feel not only more genuine, but also increases the likelihood of engagement and conversion.

Read More

Topics: Practical Advice


Over 3,500 agents nationwide use Zurple software to close more deals.

Brokerages that use Zurple