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4 Lessons Real Estate Agents Can Learn From Tinder

Posted by Pacifico "PJ" Ortiz Luis

Feb 13, 2020 7:30:00 AM

Is it worth it for you as a real estate agent to attend a real estate conference? You need to take time out of your busy schedule to be there. And there is also the financial cost that needs to be taken into account. Should you go?

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Topics: Buyer & Seller Insights, Lead Generation


Top 4 Mistakes Real Estate Agents are Making on Social Media

Posted by Zurple Marketing

Feb 12, 2020 7:32:38 AM

Social media marketing continues to grow at lightning speed and is showing no signs of slowing down. This is great news for real estate professionals as social media is a powerful marketing tool that allows agents to connect with prospects on platforms they already use.

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Topics: Lead Generation & Engagement


Agent Insights - Its Time Your Real Estate Blog Posts Got GRAPHIC!

Posted by Pacifico "PJ" Ortiz Luis

Feb 11, 2020 7:30:00 AM

Agent Insights - In this edition of Agent Insights, Kevin Vitali, a Tewksbury MA Real Estate Agent servicing Northeastern Massachusetts, gives us some great tips to catch the attention of web surfers with eye-popping images for your real estate blog.

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Topics: Agent Insights


Should You Go to a Real Estate Conference?

Posted by Pacifico "PJ" Ortiz Luis

Feb 6, 2020 7:30:00 AM

Is it worth it for you as a real estate agent to attend a real estate conference? You need to take time out of your busy schedule to be there. And there is also the financial cost that needs to be taken into account. Should you go?

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Topics: Buyer & Seller Insights, Lead Generation


Marketing to Millennials: Top Tips for New Agents

Posted by Zurple Marketing

Feb 5, 2020 7:30:00 AM

Millennials are transforming the real estate market. Not only do they have higher expectations than generations past, but they are also ambitious, achievement-oriented, and always on-the-go. In fact, as of 2017, millennials have become the largest age group of homebuyers in the United States. Thus, it’s more important than ever for real estate professionals to reassess their marketing strategies and connect with their tech savvy, Generation Y clients.

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Topics: Lead Generation & Engagement


A Real Estate Agent's Guide to Search Engine Optimization

Posted by Pacifico "PJ" Ortiz Luis

Feb 4, 2020 7:30:00 AM

If you are a real estate agent playing hide and seek with your website, the best place to make sure your website is never found is the second page of Google. If you aren't on that first page, then your real estate business will never be found. The upside for real estate agents is that local SEO is super easy. There is lest competition from larger businesses, and your audience is easier to define.

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Topics: Building Your Brand, Lead Generation & Engagement


The Pros and Cons of Real Estate Designations

Posted by Pacifico "PJ" Ortiz Luis

Jan 30, 2020 7:33:51 AM

Are those 3 letters that follow your name really that important? What benefits do they have? Are there any downsides? Let's take a closer look at what real estate designations have to offer.

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Topics: Lead Generation & Engagement


How to Add Infographics to Your Real Estate Marketing Strategy

Posted by Zurple Marketing

Jan 29, 2020 7:30:00 AM

Although the marketing world is constantly in flux, one thing is for sure—we are more visual than ever before. These days, we prefer to consume information in graphical ways that are easily digestible and shareable across different channels, which explains why infographics have become such a popular content marketing tool. In fact, according to HubSpot, an infographic is 30 times more likely to be read than pure text.

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Topics: Building Your Brand, Lead Generation


4 Ways Real Estate Agents Can Destress (And Still Generate Business)

Posted by Pacifico "PJ" Ortiz Luis

Jan 23, 2020 7:30:00 AM

You know what nobody ever said? BEING A REAL ESTATE AGENT IS RELAXING. It's a common misconception that real estate is an easy job and you are rolling in the money. Today we offer some remedies to this harsh reality, and try to generate you business at the same time.

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Topics: Lead Generation & Engagement


How to Create the Perfect Email Address for Real Estate Agents

Posted by Zurple Marketing

Jan 22, 2020 7:30:00 AM

An email address can say a lot about a real estate agent. Sometimes it's the only form of contact they'll have with real estate leads. So it is important to look professional and also make it easy to remember. Here are some tips to follow.

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Topics: Lead Generation & Engagement


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