As a real estate agent, you’ve probably experienced something like this: You’re exploring a new lead that’s looking to own a home, but they’ve only ever been renters. The daunting amount of money they’d be putting into a house makes them lean towards renting – but you know better. You know the obvious benefits of being a home owner – but do your clients? 

On this edition of Agent Insights we feature guest blogger Joseph Domino, a real estate agent from Scottsdale, AZ. For more from Joseph be sure to check out their website and Active Rain profile!

It’s a new year, and of course there will be another flurry of new real estate agents looking for their piece of the pie in the market. Welcome to the new year, and welcome to the real estate industry! Hopefully you didn’t think passing your exam ensures you a steady income and fast cars. This career still takes hard work.

What are real estate agents very likely to read about during the transition of the old year to the new year? TRENDS! Let me give you a secret: marketers will write non-stop about real estate trends, because we know that you will read them. Let’s share why trends don’t matter, shall we?

May your holidays be merry and bright! We wish you and yours a happy holidays, from Zurple.

2019 is your year! New year, new you. You get to start off fresh. And just like January at the gym, so is everybody else. Once March rolls around, you'll notice that the gym is a little less crowded. So, how do you stay successful in 2019?

Looking back at the past few years we have written plenty of articles for Zurple.com. Some have been entertaining, some have been informative, and all have been useful. Out of all the articles we have created in 2018, these are takeaways that you can take with you from the most popular articles of the year.

Will you still be in business 5 years from now? Real estate is a hectic industry to work in, and most time agents can only see what is right in front of them. What happens when there is a shift in the industry? A housing market crash? Zillow starting to employ real estate agents? Is your business future proofed?

You posess some amazing qualities that make you fit for your role as match maker with homeowners and future home buyers. These traits that make you awesome, can also hurt you.