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Agent Insights - I tried open houses and they didn't work for me or my Seller

Posted by Pacifico "PJ" Ortiz Luis

Sep 18, 2018 7:30:00 AM

On this edition of Agent Insights we feature guest blogger Amanda Thomas, owner of Providence Group Realty in Plano, TX. She poses the question: Do Open Houses work in real estate? Spoiler alert, it is not that Open Houses don't work...but that some agents are not doing it correctly. For more from Amanda be sure to check out her website and Active Rain profile! 

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Topics: Agent Insights


Qualities Real Estate Agents Should Look for in a Home Inspector

Posted by Pacifico "PJ" Ortiz Luis

Sep 13, 2018 6:57:14 AM

When looking for a home inspector, there are a few key traits to look for. The choice you make can reflect on you. If you end up using an inspector that rubs your clients the wrong way, this puts you in danger of bad online reviews, lack of referrals, and lack of repeat business. While some clients will brush it off, why put them through that? Here are a few qualities to consider when looking for a home inspector.

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Topics: Practical Advice


Agent Insights - Use Your Listing Videos to Help Animal Rescue

Posted by Pacifico "PJ" Ortiz Luis

Sep 11, 2018 2:02:01 PM

On this edition of Agent Insights we feature guest blogger Lisa Heindel, a real estate broker from New Orleans, LA. She caught our eye because she makes excellent use of video in her online presence. See for yourself by checking out Crescent City Living LLC's YouTube channel. our team here has a soft spot for animals. She shares with us some insight on how to speak to your real estate buyers and sellers. For more from Lisa be sure to check out her website and Active Rain profile!

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Topics: Agent Insights


Do Real Estate Leads Think Phone Calls are Too Pushy?

Posted by Pacifico "PJ" Ortiz Luis

Sep 6, 2018 7:30:00 AM

There is a misconception that real estate agents should educate themselves on regarding online real estate leads that don't leave a phone number. The assumption is that these are bad leads that are a waste of time. Incorrect! Much like how there is no good news or bad news, just "news"...it is your perspective that is hurting your real estate transactions. Read more to find out why.

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Topics: Buyer & Seller Insights


Zurple Research Reveals What Percentage of Leads Will Never Return to Your Website

Posted by Kristina Brunnler

Sep 5, 2018 6:00:00 AM

With sites like Zurple, Zillow, Redfin, and Realtor.com, consumers have more power over their home search. They can begin their online search one week, 2 months, or years before they’re ready to work with an agent. And this can have an adverse effect on your marketing budget. If you generate leads online, chances are you’ve captured leads that don’t plan on buying or selling months or even years from now. To focus on your transaction-ready leads, you’ll need to weed out those that will likely never return to your website. Continue reading to uncover what percentage of real estate leads are never likely to return to your website.

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Topics: Lead Intelligence


Agent Insights - You Can Always Catch More Fish With a Net Than With a Hook

Posted by Pacifico "PJ" Ortiz Luis

Sep 4, 2018 7:30:00 AM

On this edition of Agent Insights guest blogger JL Boney, III, a real estate agent based out of Columbia, SC, returns to share how his favorite hobby parallels his real estate career! Be sure to visit his website, or check out his Active Rain profile!

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Topics: Agent Insights


Happy Labor Day 2018!

Posted by Pacifico "PJ" Ortiz Luis

Sep 3, 2018 7:30:00 AM

Labor Day is a public holiday held in honor of working people. That is YOU! And with you, many people in America have found their dream homes! YOU are the reason so many happy families exist in this country. Keep it up!

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What the Fed's Projected Interest Rate Hikes May Mean for Some of Your Real Estate Leads

Posted by Kristina Brunnler

Aug 29, 2018 6:00:00 AM

When the U.S. Federal Reserve signaled it will raise interest rates two more times than previously expected, many noted it’s finally time the economy started slowing down. Interest rate hikes mean consumers will see higher bills on credit cards, auto loans, and mortgage loans, especially those with adjustable rate mortgages (ARMs). This puts many existing homeowners and would-be buyers at a disadvantage. As a real estate professional it’s important you stay up to date with current market conditions. Not only for your own business, but so you can help your clients make the best decision for themselves. Continue reading to learn what additional interest rate hikes would mean for home buyers pursuing ARMS and homeowners with ARMs.

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Topics: Buyer & Seller Insights, Lead Generation


5 Free Tools to Help Prepare You for Real Estate’s Slow Season

Posted by Kristina Brunnler

Aug 24, 2018 6:00:00 AM

With September just a week away, it’s essential for you to begin preparing your pipeline for the slow season. And with kids back in school and a market with high home prices, things may be feeling a bit sluggish. That’s why the Zurple team is sharing these five free tools to help you generate leads during the cooler winter months. Continue reading for your five free tools!

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Topics: Social Media Marketing, Lead Generation & Engagement, Lead Generation


3 Habits That Cause Real Estate Agents to Fail

Posted by Pacifico "PJ" Ortiz Luis

Aug 23, 2018 7:30:00 AM

Part of being successful is developing good habits. The other part is to acknowledge when you have developed bad habits. Here are 3 habits that will lead to your eventual failure that you can change TODAY.

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Topics: Practical Advice


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