Blogging is a great tool for marketing, but sometimes coming up with new content can be a challenge. Of course as an agent you are going to have your staple blogs that you post on a regular basis - market trends, neighborhoods, etc., but when it comes to new content to entice your readers to engage with you, that’s a whole other ball game.

Developing real estate leads is pivotal in order to succeed in real estate. Without leads, you won't have clients, and without clients… well, you know what that means. Successfully farming in an area that is new to you can bring some challenges. Not only are you new to the area, but you are in an area where nobody knows who you are.

As an agent, it is your job to not only take the time to study for your license exam in order to become a real estate agent, but it is also your job to study techniques on how to become the best agent you can be. Learning techniques on how to make it in a cut-throat industry comes from reading real estate success books.

In today's Agent Insights - Anita Clark - a REALTOR® in Warner Robins, Georgia, discusses the importance of effectively using social media to achieve a larger market share and increase brand exposure.

Did you know that email has an ROI of 3800%? Sending email newsletters are a great way to connect with your current leads, past clients, prospective leads and colleagues in a relatively inexpensive way. Thanks to technology, newsletters can be sent digitally so that your target audience can receive important information at the tip of their fingers.