Guest blogger Ashley is a super-connector who helps businesses find their audience online through outreach, partnerships, and networking. She frequently writes about the latest advancements in digital marketing and focuses her efforts on developing customized blogger outreach plans depending on the industry and competition. 

Your friends at Zurple would like to wish you a safe and Happy Halloween. There are only 2 more months left in the year, let's make them count!

Logos and slogans are what real estate brokerages use to identify themselves. They are easily recognized, and will spark a feeling of trust and confidence with consumers who know these brands. As an agent, how will you accomplish this goal?

On this edition of Agent Insights we feature guest blogger Amanda.S. Davidson, a real estate agent from Alexandria, VA who runs the Amanda Davidson Real Estate Group. For more from Amanda be sure to check out her website and Active Rain profile!

The best way to capture a real estate lead's attention on Facebook is through video content. Videos are like the shiny butterflies of social media, in the sense they will capture a user’s attention and cause them to stop scrolling. Photos can be glanced at, and status updates can be skimmed, but videos demand the viewer’s full attention. These are the videos that will captivate your audience and leave a memorable impression.