Here's a question: Should you drive your real estate clients? Why or why not? This is such a divisive topic amongs real estate agents, that we figure we would shed some input on it.

So you’ve drafted killer email templates for buyer leads because you figure you might as well create a script you can use for reoccurring scenarios with buyer leads. To your dismay your emails don’t get the response you hoped for. Or maybe you’ve spent hundreds on email automation software, but fail to see any of your emails generate a response. That’s because generic email templates aren’t a one size fits all solution to nurturing leads. 

Agent Insights - In this edition of  Agent Insights, Joy Bender, a digital marketer and luxury real estate agent based out of San Diego, CA share with us a few tips on how to use Instagram effectively. After you read this article, be sure to read her blog for more tips...and follow her Instagram and Pinterest to see how to properly post visual content online!

Constellation Real Estate Group announced yesterday its acquisition of Real Estate Digital. In case you didn't know, Constellation Real Estate Group is a leading provider of software products designed specifically for real estate industry professionals. Zurple along with Real Estate Digital, Market Leader, Sharper Agent, Birdview, and many others belong to the Constellation Real Estate Group.

Have you ever spoken to somebody on the phone that was using a script? Chances are you have, but did not even notice it. (Of course, the times you do notice it, it is fairly awkward) Today we answer the question: Should you use a script when calling real estate leads?