The sellers market that we find ourselves in has caused homeowners to feel empowered. The reason for this is as house prices continue to rise, potential sellers are rapidly becoming aware of the fact that they can get more for their home than they could before. With these motivated potential clients it becomes imperative to become the resource that assures them maximum profit.

Since it’s inception, people have utilized online comparison shopping to get the best deal on many different items. Recently, there has been an uptick for market valuation reports for everything from cars to homes. Real estate leads in particular find this useful to ensure that they are getting the best deal for their home and will look for those that can deliver that analysis.

Today’s real estate agents face more more challenges than they have in the past. Between the abundance of new agents springing up all over the country and leads that expect more from you, it truly is a challenging time. Through these challenges comes opportunity. Zurple’s latest feature, Suggested Tasks, is designed to help agents in a world of challenges. We’ll explore this efficiency tool and how it can help you save time and help grow your pipeline.

Let’s face it, 2017 is a sellers market and there’s not a lot of bargaining room to ask for major repairs. Many buyers agents are being pressured into skimping out on their client’s repair requests, for fear of losing out on a sale. However, the buyer's agent duty is to negotiate in their client’s favor, while remaining professional. Home buyers are also more likely to experience buyer’s remorse when their new home requires a face lift. Use these negotiation tactics below to remain competitive in this year's seller's market while fighting for your client's best interests. 

Loan officers are a crucial element in each real estate transaction. Home buyers expect agents to be involved in every step of the process, including loan approval. Agents want to assure their clients are in good hands and that there will be no unexpected delays. According to NAR, 45% of first-time home buyers said the mortgage application and approval process was more difficult than expected. When agents partner up with a trusted lender, they’re more at ease that their client will close a deal feeling satisfied. We've created this list to help you find a trusted lender that will streamline your sales and increase your referall rate. Look for these attributes when partnering up with a lender.