Kristina Brunnler

Recent Posts

5 Unconventional Ways to Find Motivated Seller Leads

Posted by Kristina Brunnler

Jun 9, 2017 6:00:00 AM

As home prices continue to rise in 2017, more homeowners will become motivated to sell their house. However, traditional seller lead generation tactics, such as calling FSBOs and door knocking are not enough to remain competitive in today’s market. Try these five out of the ordinary lead generation tactics to gain new listings.

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Topics: Lead Gen & Engagement


The SEO Checklist Your Real Estate Blog Needs

Posted by Kristina Brunnler

Jun 7, 2017 6:05:00 AM

Many real estate agents write blogs solely for SEO purposes. SEO or search engine optimization is the strategies used to increase the amount of visitors to a website by attaining a high ranking on the results page of search engine sites, such as Google or Bing. Real estate agents have a huge investment in SEO, as 90% of home shoppers now use the internet at during their home search according to NAR. However, most agents do not have the time to stay up to date with Google's ever changing algorithm updates. Use this checklist below to optimize your blog posts 

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Topics: Building Your Brand


Here's how to convert more Zillow and Trulia leads.

Posted by Kristina Brunnler

Jun 5, 2017 6:30:00 AM

Zillow leads do not have to be your achilles heel. As more home buyers use online portals, the value of online leads will only increase. Having a firm system in place for communicating and converting online leads is essential in today’s market. This article will cover how to convert more of your Zillow and Trulia leads using Zillow’s Premier Agent. Your system does not have to be Be sure to understand how to convert online leads into in person clients if you’d like to continue your business. Have a strategy to get leads off the site and with you and not other agents.

 


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Topics: Lead Gen & Engagement


The Biggest Waste of Marketing Dollars in Real Estate

Posted by Kristina Brunnler

May 31, 2017 8:04:59 AM

Many new agents run themselves out of business within their first year on fancy marketing initiatives. Before establishing themselves within local markets, many get caught up with software programs. Avoid marketing pitfalls with these tips.


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Topics: Social Media Marketing


Agent Insights - The Value of Realtors® - 65 Things We Do As Listing Agents

Posted by Kristina Brunnler

May 30, 2017 10:30:00 AM

In this week's agent insights, Nathan Garrett, a Realtor® and online marketer from the greater Louisville, Kentucky area, shares a list of all the duties a listing agent provides. Share this list with your potential seller leads to gain their confidence in your services.

 

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Happy Memorial Day!

Posted by Kristina Brunnler

May 29, 2017 7:00:00 AM

Today we honor all those who passed while serving. We salute you today and everyday. 

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Topics: Just for Fun


22 Awful Excuses FSBOs Give for Not Hiring a Realtor®

Posted by Kristina Brunnler

May 28, 2017 6:30:00 AM

Let’s face it, there will always be FSBOs. It seems that those stubborn personality types will always be around. Convincing a FSBO to list with you takes time and dedication. In fact, on average a FSBO is not ready to list with an agent until after the fifth or sixth contact. However, there will be many instances when a FSBO is never won over by any agent ever. Over the course of your real estate career you’ve likely heard some of the most ridiculous excuses below.

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Topics: Just for Fun


You Attract More Leads with Honey than Vinegar

Posted by Kristina Brunnler

May 27, 2017 5:45:00 AM

Real estate is one of the few industries that has not yet been completely transformed by technology. While sites like Trulia, Zillow, and Redfin have removed some of the human to human interaction involved the buying/selling process, 88% of home buyers used an agent or broker to purchase their home this year. In fact, the largest group of first-time home buyers, millennials, are more likely to use a real estate agent than any previous generation, at 90%. Although technology has not dipslaced agents, it has increased the standards of service they're held to. With tools such as home search sites and value estimates, leads are able to self-educate online, raising their expected standards of service. The best real estate agents in 2017 will provide top notch customer service and care. Follow these six tips to start providing real estate leads with the best possible customer service.


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Topics: Lead Gen & Engagement


How to Ask the Listing Agent for Repairs Without Sounding Like a Jerk

Posted by Kristina Brunnler

May 24, 2017 7:00:00 AM

Let’s face it, 2017 is a sellers market and there’s not a lot of bargaining room to ask for major repairs. Many buyers agents are being pressured into skimping out on their client’s repair requests, for fear of losing out on a sale. However, the buyer's agent duty is to negotiate in their client’s favor, while remaining professional. Home buyers are also more likely to experience buyer’s remorse when their new home requires a face lift. Use these negotiation tactics below to remain competitive in this year's seller's market while fighting for your client's best interests. 

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Topics: Practical Advice, Buyer & Seller Insights


Agent Insights - How to Protect Yourself at Open Houses

Posted by Kristina Brunnler

May 23, 2017 9:57:54 AM

In this edition of Agent Insights, Sussie Sutton, a UTR Texas Realtor in Houston shares some quick tips on how to keep safe at open houses.  

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Topics: Agent Insights


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