In the ever growing digital space of the online world, how will you make yourself stand out? Are you taking the necessary steps to ensure that you are being found before your competition? These are important questions you need to ask yourself because your brand is how you appear to the world. If you want to be successful, whether in real estate or life in general, there are a few concepts you need to keep in mind.

Think about people you follow on social media or in the news. Is there something special about them? Do they project themselves in a certain way? Whatever it is that they did, it got your attention and that makes you more likely to to continue investing your time in what they have to say. Either way, what they did to you, you want to do to your leads.

No matter how success is measured, people always want more of it. The good news is that no one has to figure out how to be successful on their own. We will always have teachers in one form or the other. The trick is listening to great advice when you get it. Luckily, I have access to some top selling real estate agents who were kind enough to impart their wisdom.

If you’re anything like me, you know how important being able to work on-the-go is. For you, I imagine that between time in the field, meeting with clients, and all the driving you have to do, your time away from a desk is spread pretty thin. That’s why working mobile is so crucial, you don’t want to let valuable leads get cold or let opportunities go stale. The best news is that you don’t even need a physical office to do this anymore.

In today’s market, it is becoming more and more critical to be mobile. Why? Consider who you are trying to sell to and ask yourself this: would I want to buy from me? Am I able to be responsive no matter where I am or what I might be doing? I’ll explain some advantages of having your business with you at all times, right in your pocket.

When it comes to the world of lead nurturing, segmentation is key. Every lead is different but they all have certain attributes in common. As a savvy real estate agent, you’re well aware of the importance of relationships. Hold onto your socks because the Zurple platform just got another update!