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3 File Sharing Apps for Real Estate Pros

Posted by Jessica Schweppe

Jun 29, 2015 11:21:15 AM

Figuring out which file storage and backup system to use for your business can be tricky because they are all a little bit different. Today, we'll outline 3 great options for you to choose from.

3 File Sharing Apps for Real Estate Pros:

Dropbox:

Dropbox is ideal for syncing and sharing files on any device. The easy-to-navigate interface has helped the system become the most frequently used file sharing platform in the world. With its latest updates, it has also become one of the best cloud services for facilitating long-term online data backup.

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Topics: Productivity & Apps


3 Marketing Truths All Real Estate Pros Need to Know

Posted by Jessica Schweppe

Jun 28, 2015 11:00:00 AM

It's time to get personal.

I often hear from real estate professionals that they are frustrated with their marketing. The most common complaint is that their marketing strategy is time consuming but it doesn't deliver the results needed to effectively grow their business.The big question is - what's the underlying issue? Why do real estate pros struggle to incorporate marketing that consistently works? Let's take a look at some real estate marketing truths: 

3 real estate marketing truths every real estate pro should know:

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Topics: Lead Generation & Engagement


11 Outrageous Real Estate Listing Photo Fails

Posted by Jessica Schweppe

Jun 27, 2015 9:00:00 AM

Listing photos are such an important tool for effectively marketing a property, but there are many agents who simply miss the mark when it comes to providing quality images. In fact, based on what I'm seeing in these photos - it seems that some of them don't even know that there IS a mark. Here are a few of the most fail-tastic real estate listing photos floating around the web. (Disclaimer: if one of these photos belongs to you, please consider this constructive criticism and use it as a learning opportunity).

11 Outrageous Real Estate Listing Photo Fails:

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Topics: Just for Fun


Top 11 Real Estate Pet Peeves - As Defined by Agents & Brokers

Posted by Jessica Schweppe

Jun 26, 2015 8:30:00 AM

I've seen plenty of articles about consumers' frustrations with agents, but haven't seen any that tackle the issue from inside the industry, coming from the people who eat, sleep, live and breathe real estate day in and day out. I did some research on what really irritates agents and brokers when it comes to their peers and compiled a list of the most common real estate pet peeves. 

Top 11 Agent & Broker Real Estate Pet Peeves:

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Topics: Practical Advice


Tips for Real Estate Professionals: 6 Principles of Influence

Posted by Irina Jordan

Jun 24, 2015 2:00:00 PM

 

As a real estate agent or broker, you have to persuade people to become your real estate clients and to trust you with the biggest purchase of their lives: their home. That is no small task, but if you know the principles of influence and understand how to apply them ethically, you can become the go-to agent in your area.

Here’s an overview of these principles (developed by Robert Cialdini) and how they can be applied in your real estate business.

6 Principles of Influence for Real Estate Professionals:

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Topics: Practical Advice, Building Your Brand


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