The feature that all businesses are implementing into their daily tasks is automation. Automation provides much value for businesses, especially for real estate agents who are their own business. With the benefits that it brings, there are some places when human touch is necessary.

Agent Insights - In this edition of  Agent Insights, Debbie Reynolds, a Broker from Clarksville, TN with a collection of designations under her belt including ABR, AHWD, CRS, GREEN, GRI, and MRP.  After you read this article, be sure to check out her Active Rain profile for more tips.

The future of online marketing is looking more towards video each day. In fact, according to a 2017 WordStream study, more video content is now uploaded online in 30 days, than all of the video produced by major U.S. television networks have produced in the past 30 years. As a real estate professional, you should be making a transition to video marketing in 2018.What’s great is with the prevalence of social media and quality of smart phone videos, real estate agents no longer need to hire a professional to record their videos. Below we’ve highlighted seven do-it-yourself video marketing ideas, real estate agents can take advantage of without hiring a professional – 

A poor business card is one that gets thrown away and forgotten. A good business card is one that impresses the receiver and is kept. As a real estate agent, you need to reorder business cards every so often. This year you may be due for a style upgrade. However, with so many print options and companies out there, you may feel overwhelmed with options. However, it’s important your business card helps you stand out from the competition and remembered by real estate leads. In fact, 72% of Americans judge a professional on the quality of their business card. We’ve narrowed down ten unique options to help you capture the attention of prospects and ultimately get your card saved for a call back later. 

With St. Patrick's Day around the corner, you'll see green merchandise lining the shelves of your favorite department stores. How else can you be green for this holiday? Read more to find out!