More and more reports are showing that Americans prefer text messages to phone calls. In fact, The Chicago Tribune reported Americans spend a reported 26 minutes a day texting, compared to 6 minutes on phone calls. With mobile devices, the lines between professional and personal worlds get a bit blurred. And of course as a real estate agent, you may be wondering how your texts should look, sound, and when to send them. In this blog we’ll get down to the do’s and don’ts of texting as a real estate professional – 

So you’ve drafted killer email templates for buyer leads because you figure you might as well create a script you can use for reoccurring scenarios with buyer leads. To your dismay your emails don’t get the response you hoped for. Or maybe you’ve spent hundreds on email automation software, but fail to see any of your emails generate a response. That’s because generic email templates aren’t a one size fits all solution to nurturing leads. 

Constellation Real Estate Group announced yesterday its acquisition of Real Estate Digital. In case you didn't know, Constellation Real Estate Group is a leading provider of software products designed specifically for real estate industry professionals. Zurple along with Real Estate Digital, Market Leader, Sharper Agent, Birdview, and many others belong to the Constellation Real Estate Group.

Alright, so you feel like you’ve hit a slump. You may be having trouble generating leads, converting online leads, or finding your niche market. Some agents will consider coaching services. However, hiring a real estate coach is not always a quick fix to your problems. A good real estate coach worth every penny can extend their years of industry experience and insights. But, before you put hundreds down on a coach, try collecting as much FREE advice as you can. Below are a few alternatives to hiring a real estate coach – 

They say the best place to bury a dead body is on the second page of Google search results? This may be a bit cynical, but am I right? As a real estate professional if you’re not turning up in local search results, you’re losing out on business. At Zurple our mission is to help agents grow their business online, that’s why we’ve provided these five tips on ranking high on search engine results.