With the right use of hashtags and engaging tweets you can dominate Twitterverse with elegance and ease. When tweeting, keep the following mix of content in mind: share other people's tweets 50% of the time and the other 50% of the time send you own. Your tweets need to educate and entertain – not sell. Out of 10 tweets sent, only one can be promotional - you want your Twitter followers to view you as an industry thought leader and not a pushy self-centered real estate agent. You also want to stay hyper-local to foster a sense of community and trust.