Social media can be a powerful tool for agents and brokers looking to grow their business, but it can also be very time consuming. The process of coming up with new, engaging content to post is a difficult one - and most online resources are vague. That's why we decided to provide you with a list of updates you can copy, paste and customize on your business page! Anything that needs to be edited will appear in blue.

With over a billion monthly unique visitors, YouTube has an audience for just about any type of video content, including real estate. You know a ton about the market and local real estate trends, so share your knowledge by establishing your own YouTube channel.

Editor's note: This blog was originally published in July of 2014. It has been updated for accuracy and comprehensiveness. 

Not sure if you have time for Facebook? Make time - the reward is worth the investment.

Facebook continues to be the best social medium to use for real estate marketing purposes. Other platforms have their perks, but if you’re looking to grow your business through social media marketing, you should be focusing on Facebook (andreal estate blogging!). 

There are dozens of ways to use Facebook to grow your network and build your real estate brand. If you’re just getting started, try a few of these social to-do’s:

• Use your personal profile to connect with past clients and prospects
• Promote your listings and open houses
• Post on your wall and ask friends and family in your area for referrals
• Add yourself to Facebook real estate directories
• Use Facebook graph search to find new leads in your extended network

If you haven't started yet - don't hesitate! Now’s the time - and here’s why:

Seller Insights: Irina Jordan

Overall, 2015 has been a seller’s market. Inventory has been low and bidding wars are popping up left and right. But regardless of the overall market landscape, circumstances change when you have a unique property to sell and you’re facing a quickly approaching deadline. In this situation, you’re at the potential buyer’s mercy – and that’s where I found myself a few short weeks ago.

Curaytor’s Chris Smith and Jimmy Mackin are masters of Facebook and know how to successfully promote their business and their clients’ businesses on the hugely popular social media platform. According to Chris and Jimmy, in order to be successful in real estate - strategic Facebook marketing is not an option, it’s a necessity.