Halloween is a great time to be a real estate agent. Do you know why? As a real estate agent, your success greatly relies on how many people you meet and how many of those people see your listings. Luckily, Halloween is a holiday that gets people outside and walking around neighborhoods. Do you see where I’m going with this?

Let’s face it, in the oversaturated market of buying and selling platforms, it can become a real challenge to stand out. Often times, you’re marketing across several platforms and spending a lot of time managing all your real estate social media posts. Worry no more however, Facebook has been rolling out their new Marketplace, a tab on the main navigation bar of their app that will revolutionize the way you sell real estate through a Facebook listing.

Open houses are great for showcasing a property, increasing the chance of finding serious buyers and even capturing new buyer leads. Spring is on it’s way, so we’ve compiled some of the trendiest tips of 2016 to help you make the most of your upcoming showings.

Sell properties quickly this Spring using these 7 open house tips:

You’ve decided that it’s time to take the next step in your career and start your own real estate brokerage. So - where do you start?

Starting your own brokerage can be a daunting task, but the more prepared you are the more likely you are to achieve real estate success. There are several things to think about before embarking on your journey to opening your own brokerage such as whether or not you want to go with a franchised company or start from scratch, and how much risk you’re willing to take. While managing your own brokerage gives you more freedom, it also requires you to take on much more responsibility, not just for yourself, but also for a team of agents.

A Real Estate Broker must also be ready to dedicate time, money and creativity to growing their brand. With independent brokerages on the rise, a new broker must also set their business apart from the rest in order to compete. In his contribution to Forbes, Bruce Kasanoff explained that, “the only way to avoid becoming obsolete is to reinvent your role before the marketplace does it for you”. So, on top of just getting your name out there, you must also personalize your services.

We've compiled some tips for success to help you get started.

Be mindful of the following when building your business, so you can skyrocket your real estate brokerage to success:

Real Estate newsletters can be very effective in connecting and engaging with your lead database. Whether you send email or hardcopy newsletters it’s always important to give your readers valuable content, so they associate your name and brand with helpful information.

Since inboxes tend to flood with emails on a daily basis, newsletters should be unique and catchy. When creating newsletters you can use several tactics to make your message stand out, one of which is by theming your content or message. Here are some topics to help you brainstorm and get started!