Have you ever spoken to somebody on the phone that was using a script? Chances are you have, but did not even notice it. (Of course, the times you do notice it, it is fairly awkward) Today we answer the question: Should you use a script when calling real estate leads?

They say the best place to bury a dead body is on the second page of Google search results? This may be a bit cynical, but am I right? As a real estate professional if you’re not turning up in local search results, you’re losing out on business. At Zurple our mission is to help agents grow their business online, that’s why we’ve provided these five tips on ranking high on search engine results.

You get tons and tons of real estate leads online, right? On a good year you would close maybe 10% of those? Then what about the other 90%? What kind of purgatory are these leads condemned to? Do they continue living in a studio apartment? Everybody needs a home!

What does it take to turn an online lead into an offline client? Well, blog products, success coaches, seminars, paid advertisements, and the like promise to turn your online real estate leads into real life clients. However, the reality is in an ever-changing online world, agents must stay on top of their game if they want any share of online leads. In this article we’ll be sharing a few tips on how internet marketing and the latest developments in lead intelligence technologies can be used to convert online leads.

Marketing your real estate business has come a long way in the past few years. Remember when fax machines were the latest and greatest piece of technology? You could fax pictures to your clients to save time from looking at homes. Jump to today...