With the summer months upon us, you likely have a few days off planned. However, you might feel uneasy stepping out of the office during the busy season. Luckily modern technology can keep your lead pipeline in place while you get some well deserved R&R. Use the checklist below to ensure your leads are getting the attention they need while you focus on recharging for the busy months ahead.

You’ve probably heard from countless agents of their difficulties generating online leads. These frustrated agents have one thing in common: they don’t know who their leads are. If you know a few things your past clients have in common, you’re off to a great start. Creating a buyer persona(s) will help you target online leads and show that you not only know exactly what they want, but that you’re the agent for them.

Chances are you’ll be stepping out of your office this summer for some well deserved R&R. While it’s important to take a break from work, you don’t want to come back feeling more stressed. Realtors and other sales based careers may feel pressure to stay in contact with leads while on vacation. Luckily, there are ways to keep your lead base hot while still disconnecting from work. Implementing the tactics below will assure your lead base stays as hot as you left them. 

It’s no secret that real estate agents hold open houses to promote themselves. If you’re looking to generate buyer and seller leads from your next open house, consider the ten marketing tips below.

Data-driven decision management is the business practice of backing actions with verifiable data. Recent technological developments have allowed professionals to mine data with little to no information technology knowledge. Data can help large and small businesses make educated decisions based on credible insights into their business’s performance. Ever wonder how online leads made it from sites like Trulia, Zillow, or Facebook to your website? Or what types of blog articles seller leads are most likely to click on? Data opens removes the veil on your entire company’s performance.