Working with listing agents can tough in 2017. Markets like Phoenix, Dallas, and Sacramento are experiencing an upturn in competition. Many homeowners are reporting offers on their home, even though their home is not on the market. If representing a buyer, it’s important you do the best you can to get your client a home in this heated market. Check out this list of secrets top listing agents don't always disclose to buyer’s agents. 

If you’re anything like me, you know how important being able to work on-the-go is. For you, I imagine that between time in the field, meeting with clients, and all the driving you have to do, your time away from a desk is spread pretty thin. That’s why working mobile is so crucial, you don’t want to let valuable leads get cold or let opportunities go stale. The best news is that you don’t even need a physical office to do this anymore.

In today’s market, it is becoming more and more critical to be mobile. Why? Consider who you are trying to sell to and ask yourself this: would I want to buy from me? Am I able to be responsive no matter where I am or what I might be doing? I’ll explain some advantages of having your business with you at all times, right in your pocket.

As Real Estate professionals, you know that the industry is in a constant state of flux. You also know that the market can change in an instant, which is why it’s important for you to be ready for just about anything. However, some changes can be a bit predictable - like the fact that Millennials are quickly becoming the next generation of home buyers.

Are you ready?

As a part of the Millennial generation, I chose to write this blog from my own perspective in hopes of shedding some light on what my generation values in the professionals we choose to work with. Although we may have more to think about financially (or at least I do) than we would have expected - like paying off our student loans and such - for the most part, we aspire to invest in our own home one day rather than just renting in trendy neighborhoods.

Growing up with the internet so easily available, even more so now with our mobile devices and apps, we’ve become accustomed to having information accessible in the palm of our hands - literally. This means we aren’t the most patient people on the planet.

We also LOVE our social media accounts, like Facebook, Instagram, Pinterest and Twitter (just to name a few), which keep us in the know at all times about our friends, families and even world events.

So - what does this mean for you?

If you're like many real estate pros, you understand the concept behind and benefits of search engine marketing and search engine optimization, but you have barely scratched the surface on understanding how to get the best return on your marketing investment. Let's dig a little deeper with a look at some real estate search engine marketing definitions and strategy FAQs.

Seller Insights: Irina Jordan

Overall, 2015 has been a seller’s market. Inventory has been low and bidding wars are popping up left and right. But regardless of the overall market landscape, circumstances change when you have a unique property to sell and you’re facing a quickly approaching deadline. In this situation, you’re at the potential buyer’s mercy – and that’s where I found myself a few short weeks ago.